Public Relations Manager

About the role

Gartner’s Corporate Communications team defines, promotes, and protects the Gartner brand. The PR Manager will develop and execute a holistic PR program for Gartner’s IT practice to promote expertise and thought leadership, increase brand awareness among key targets (prospects and clients), shorten the sales cycle, and contribute to the company’s continued global growth.

Responsibilities

• Work closely with the Senior PR Manager to contribute to the holistic PR program for Gartner’s IT practice in the Americas, focusing on promoting expertise, thought leadership, and brand awareness.
• Manage incoming media inquiries by understanding reporters’ deadlines and determining the right analyst for the topic.
• Cultivate and manage relationships with VIP and top-tier journalists, handling half of U.S. VIP reporter-related activities.
• Lead PR and media relations activities for North America Summits, including pitching press release ideas, producing releases, attending weekly meetings with the Conferences team, providing PR updates, and collaborating on flagship conference (IT Symposium/XPO) activities.
• Manage the breaking news Rapid Response program, demonstrating strong news judgment and the ability to respond urgently and effectively.
• Manage half of proactive media pitches each month in partnership with the Senior PR Manager, according to monthly and weekly scopes of work.
• Identify content for and write press releases, analyst Q&As, conference daily highlights, and byline articles based on Gartner research, demonstrating strong news judgment and writing skills.
• Manage external event pitches and outreach to maximize Gartner’s media presence.
• Track and measure monthly VIP press coverage and report on outcomes.
• Ensure press lists for breaking news, content pitches, and Conferences outreach are accurate and up to date.
• Update the analysts contact sheet at the beginning of the year and as changes occur, ensuring accuracy for journalist outreach.
• Update the data book quarterly (at minimum), providing journalists with timely and relevant information.
• Post press releases and events advisories on Gartner Newsroom and Business Wire.

Requirements

• 5+ years’ experience in internal communications, public relations, corporate communications, or marketing, preferably in a large organization.
• Bachelor’s degree in journalism, public relations, communications, or a related field.
• Experience working with multiple stakeholders, including senior executives and individuals in adjacent specialties, in a professional, fast-paced environment.
• Strong written, verbal, and interpersonal communication skills.
• Self-starter who demonstrates independence and initiative in completing deliverables with minimal direction and oversight.
• Ability to interface with all levels of the organization, including corporate executives and business leaders.
• Experience in developing and executing communication plans utilizing a range of tactics.
• Exceptional collaboration and problem-solving skills.
• Sense of urgency when approaching job responsibilities, particularly when working with the media.
• Proficient in and actively using social media, engaging with journalists and amplifying Gartner’s media presence.
• Willingness to travel approximately 1-3 times per year, primarily to work onsite at Gartner Summits.
• Must be located within a 60-minute commute to Stamford, CT.

About Gartner

At Gartner, Inc. (NYSE: IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities. Since our founding in 1979, we’ve grown to 20,000 associates globally who support over 13,000 client enterprises in ~90 countries and territories. We hire associates with intellectual curiosity, energy, and drive to make a difference.

Gartner is at the center of the AI revolution, providing proactive, objective guidance throughout clients’ AI journeys. We set the standard for how organizations leverage artificial intelligence to drive meaningful impact. You’ll have access to unmatched resources, expertise, and technology, playing a key role in helping Gartner and our clients innovate and grow.

Benefits

• World-class benefits and highly competitive compensation.
• Disproportionate rewards for top performers.
• Hybrid work environment with flexibility and support to thrive.
• Annual bonus plan based on company and individual performance, or role-based, uncapped sales incentive plan.
• 401k match up to $7,200 per year.
• Opportunity to purchase company stock at a discount.
• Generous paid time off (PTO).

Pay

A reasonable estimate of the base salary range for this role is $79,000 USD - $109,000 USD. Actual salaries may vary based on factors including education, training, experience, professional achievement, business need, and location.