Public Relations Coordinator

About the company

VX Media is a dynamic agency breaking barriers in the fashion industry. Led by a diverse team, we drive innovation and offer tailored services, including talent management, influencer marketing, production, and more.

Responsibilities

• Develop PR Strategies and Campaigns: Plan and implement strategic PR initiatives and campaigns to enhance VX's visibility and reputation.
• Media Kit Expertise: Play a pivotal role in building and maintaining our media kits and databases, ensuring they remain up-to-date and aligned with VX identity.
• Client Communication: Maintain excellent communication with clients, ensuring their needs are met, and promptly addressing any concerns they may have. Display professional communication across various channels such as email, phone, and in-person interactions with office visitors.
• Media Relations: Build and maintain relationships with brands, agencies, and influencers. Pitch stories to the media, respond to media inquiries, and arrange interviews.
• Content Promotion: Collaborate with the production team to create attractive promotional materials for events and projects.
• Crisis Management: Prepare for and manage PR crises, developing strategies to mitigate negative publicity and maintain the company’s reputation.
• Industry Engagement: Actively participate in relevant industry events to further develop your expertise and stay up-to-date with the latest trends.

Qualifications

• 1-3 years working in public relations and marketing, with a track record of driving successful campaigns.
• Exceptional Communication: Demonstrated proficiency in both written and verbal communication, with an ability to craft compelling narratives and engage effectively with diverse audiences.
• Organizational Prowess: A proven track record of managing multiple tasks seamlessly, showcasing remarkable organizational and multitasking skills.
• Keen Eye for Detail: An unwavering commitment to precision, even in high-pressure situations, ensuring accuracy in all endeavors.
• Technical Proficiency: Skilled in Microsoft Office Suite, Google Workspace, and Canva, with the agility to learn new tools quickly.
• PR and Marketing Acumen: Prior experience in PR or marketing, equipping you with insights into the industry's dynamics and strategies.
• Legal Work Authorization: A valid US work authorization.
• Creative Presentation Skills: The ability to craft various types of captivating decks to visually communicate ideas effectively.
• Savvy Social Media Insight: A comprehensive understanding of diverse social networks, showcasing your ability to navigate and leverage them strategically for effective PR campaigns.
• Enthusiastic PR Passion: A genuine passion for the PR industry and an eagerness to learn and apply its best practices in a real-world setting.