Program Manager, B2B Ads Marketing and Creative Operations
Location: Los Angeles, California • Contract • $115 - 125 per hour
About the role
We are seeking a Manager, Program Management to lead operational frameworks and program delivery across our B2B and Ads Marketing divisions. Your primary mission is to build, execute, and refine the operational systems that translate high-level marketing strategies into seamless executions across matrixed teams, tight timelines, and multi-channel deliverables. This position serves as the operational backbone for major ad-sales initiatives and global industry tentpoles (e.g., CES, Upfronts, Cannes Lions, Advertising Week). While not a creative creator yourself, you must possess a keen eye for creative quality, a passion for operational excellence, and the ability to bring order to complex, ambiguous initiatives.
Responsibilities
- Program & Operations Management
- Workflow & Pipeline Ownership: Build and manage central operational pipelines, establishing efficient workflows, budget tracking, agency engagement, and cross-functional approval paths for major events and sales campaigns.
- Agency & Vendor Governance: Maintain external agency rosters—overseeing scopes of work (SOWs), vendor onboarding, rate negotiations, and service level adherence.
- Resource Alignment: Partner directly with the Senior Director of Ads Marketing, Creative Leads, and Regional Producers to assign resources, prioritize workloads, and adapt operational models across global regions.
- Financial Management: Forecast project budgets, evaluate bids, negotiate estimates, and manage invoicing to keep initiatives within scope.
- Risk Mitigation: Identify potential roadblocks early and propose proactive tradeoffs to protect delivery schedules.
- Tracking, Reporting & Cross-Functional Alignment
- Task & Resource Allocation: Oversee task assignments and team bandwidth to ensure projects progress efficiently across regional and global tracks.
- Process Optimization: Refine current production models and introduce standardized practices to streamline workflows both regionally (UCAN) and internationally.
- Stakeholder Coordination: Serve as the central operational liaison for creative approvals and cross-functional alignment—partnering with Sales, Content, Legal, Music, PR/Comms, Media, and Regional Teams.
- Sales Enablement Oversight
- Coordinate the end-to-end production of sales enablement assets (event activations, sizzle reels, decks, print materials, social media content, and talent/legal clearances).
- Asset Distribution: Direct the final review, approval, and global delivery of marketing assets, coordinating with localization teams for regional deployment.
Requirements
- Experience: 7+ years in project/program management across marketing, technology, entertainment, or ad sales environments (in-house brand or agency experience preferred).
- Tentpole Experience: Proven track record running operations for major industry events (e.g., CES, Cannes, Upfronts, Advertising Week).
- Creative Operations: Strong grasp of the creative production lifecycle, asset development, bespoke campaign launches, and sales enablement workflows.
- Agency Management: Demonstrated success identifying, negotiating, and directing third-party agencies and production vendors.
- Cross-Functional Fluency: Skilled at organizing complex ideas, maintaining alignment across matrixed organizations, and working alongside cross-discipline leads.
- Technical & Design Literacy: High proficiency in project management platforms, paired with basic hands-on capability to review, edit, and format graphic assets and deck templates.
Pay
$115 - 125 per hour
Benefits
- Medical, prescription, dental, and vision insurance
- AD&D and life insurance offerings
- Short-term disability
- 401K plan (all benefits are based on eligibility)