Product Marketing & Sales Enablement Manager

About the Role

We're hiring a Product Marketing & Sales Enablement Manager to serve as the connective tissue between our Sales and Marketing teams. This role supports both functions, partnering closely with each to ensure our go-to-market motion is sharp, coordinated, and effective. You'll play a critical role in the expansion, adoption, and retention of our offerings, driving the messaging, positioning, and sales enablement work that helps our team generate revenue. You'll create the materials that help sales close deals, develop the content that supports campaigns, and build the tools that keep our GTM motion humming.

You're a strong writer with sharp messaging instincts, you understand how enterprise B2B sales works, and you take pride in making complex offerings easy to understand and easy to sell.

Responsibilities

• Develop positioning and messaging for our TED@Work offerings
• Create sales-facing content and collateral, including pitch decks, one-pagers, competitive battle cards, case studies, and customer-facing materials that help close deals
• Partner with the sales team on enablement, including launch readiness, ongoing training on new positioning, and ad hoc support on strategic deals
• Support marketing with messaging and content work that ties directly to pipeline and revenue, including campaign narratives and website content that supports conversion
• Coordinate sales and marketing on launch planning, campaigns, and feedback loops between field insights and marketing strategy
• Track competitive intelligence and translate it into actionable content for the sales team
• Support sales and marketing on cross-functional GTM initiatives

Qualifications

• 3-5 years of B2B experience in product marketing, sales enablement, GTM, or a closely related discipline
• Strong writing, messaging, and positioning skills
• Demonstrated experience supporting a sales team, with concrete examples of materials, tools, or content you've created
• Comfort working across functions, including direct partnership with sales teams, marketing leaders, and product stakeholders
• Ability to take a strategic brief and execute with high quality
• A commercial mindset, meaning you think in terms of pipeline impact and revenue contribution, not just marketing activity

Nice-to-Have Skills

• Experience with marketing or selling to enterprise B2B buyers, particularly in HR, learning and development, or talent leadership audiences
• Familiarity with sales tools and processes, including CRM platforms like Salesforce, sales engagement tools like Apollo, and pipeline management practices
• Experience with competitive intelligence and battle card development
• Background in education, learning, HR tech, or mission-driven organizations

TED Conferences LLC is an equal opportunity/affirmative action employer.