Product Marketing Manager, Procore AI & Data
About the role
We’re looking for a Product Marketing Manager to join Procore’s global product and technology organization to help lead product marketing efforts for Procore AI, with a focus on our Data products. Data is the prerequisite for effective AI systems, and in this role you will develop and drive positioning, messaging and launch AI & Data capabilities designed to revolutionize how construction is done.
Responsibilities
- Develop a deep understanding of your target market, including buyer personas, key uses cases, and customer needs
- Own competitive positioning for Procore AI
- Translate messaging to content across different channels – web copy, webinars, field events, sales decks, blogs, whitepapers
- Plan and run product launches in close partnership with Product Management
- Work closely with the Demand Generation team to develop lead generation strategies and integrated marketing programs
- Arm the sales organization to effectively deliver Procore’s AI & Data value proposition to customers and prospects, supported by sales assets along the customer lifecycle
- Effectively collaborate across different teams at Procore, such as Sales, Marketing, Sales Enablement, and Product Management
Requirements
4+ years of experience in product marketing at B2B SaaS and/or AI companies
Outstanding written and verbal communications skills to explain and translate complex technology concepts into simple, intuitive and effective communications
Results orientation with a strong ability to define compelling messaging and translate this to high quality customer-facing content (web copy, sales presentations, etc.)
Experience and interest in applying AI to your craft
Experience partnering closely with Sales on messaging, content, and playbooks
Experience collaborating with other Marketing functions (Demand Gen, Web, Content Marketing, Field Marketing)
Exceptional project management and organizational skills
Self-starter with the ability to succeed in a fast-paced environment
Experience in the construction industry and/or the con-tech landscape or with data products is a plus
Qualifications
Bachelor’s degree in computer science, marketing, business, or equivalent work experience; MBA is a plus
Skills
Technical curiosity (experience with data products is a plus)
Effective storytelling
Ambitious self-starter who is passionate about seeing their area of the business succeed
Benefits
Base Pay Range: 149,040.00 - 204,930.00 USD Annual
This role may also be eligible for Equity Compensation and/or Bonus Incentive Compensation.
Pay
Actual compensation will be based on a candidate’s job-related skills, experience, education or training, and location.
Schedule
Immediate start possible