Product Marketing Manager, Medspa and New Frontiers

Responsibilities

• Own and articulate the industry narrative for the Medspa market
• Lead comprehensive research and insights into Medspa trends and customer needs
• Develop and implement a go-to-market strategy for the Medspa vertical
• Collaborate with sales and marketing teams to execute tailored go-to-market initiatives
• Evaluate and identify new vertical opportunities for the company’s growth
• Build compelling cases for new market entry based on research and market dynamics
• Translate validated opportunities into actionable strategy

Qualifications

• 3-5 years in product marketing or strategic GTM role at a B2B SaaS company
• Strong research and analysis skills with experience in win/loss interviews
• Proven ability to develop and own market perspectives independently
• Fluency in AI tools to enhance productivity and strategic insight
• Excellent communication and storytelling skills
• Analytical mindset to interpret data and guide strategic decisions
• Experience enabling sales and success teams with effective resources

Benefits

• 401(k) match plus dental, medical, vision, and life insurance
• Fully remote work with a monthly stipend
• Family planning resources and specialized support programs
• Equity participation as part of the compensation package
• Bucks Learning and Development program for professional growth