Product Marketing Manager, Content & Creative Strategy
About the role
For our client, we are seeking a Product Marketing Manager, Content & Creative Strategy to join the team of a leader in the Telecommunications & Hardware space. This role will shape product positioning, narrative, and creative strategy for a technology-driven advertising platform within a highly competitive market. The position will also help define how the platform is presented across campaigns, events, public-facing channels, and paid media to strengthen market differentiation and support growth. Cross-functional partnership will be essential, as this role works closely with internal teams to align positioning, brand identity, and go-to-market execution. Location: Remote - US based candidates only, no visa sponsorship available.
Responsibilities
- Define product positioning and narrative for the company's advertising platform
- Own competitive positioning to differentiate the platform in the market
- Develop and evolve the visual identity and design system
- Lead the creation and execution of go-to-market campaigns
- Shape the platform's presence across public-facing channels and events
- Direct paid media strategy aligned with positioning goals
- Collaborate with cross-functional teams to unify product positioning and brand identity
Qualifications
- Bachelor's degree or equivalent experience
- 7-10 years of relevant work experience
- Strong expertise in brand strategy and identity
- Proficiency in content management and marketing strategy
- Experience in product positioning for technology-driven platforms
Benefits
- Extensive health, wellness, and financial benefits
- Expert guidance and tools for personal and professional support
- Opportunities for professional development and career growth
- Inclusive company culture that fosters teamwork and collaboration
- Comprehensive resources for managing work-life balance
Pay
$144,157 – $216,235 annually