Product Marketing Manager | Computer Hardware, Healthcare & Embedded Tech ($90K-$100K) – REMOTE

Location: Remote from USA – within reasonable driving distance of a major airport

Start date: ASAP

About the role

Our client in the computer technology and healthcare computing industry is looking for a Product Marketing Manager to develop B2B marketing initiatives that strengthen market awareness, generate qualified leads, and support product launches. The ideal candidate will have in-house technical marketing experience related to embedded systems, industrial computers, or healthcare technology, along with experience managing joint marketing programs such as co-branded webinars, campaigns, events, content development, product launches, or lead-generation initiatives. This is a great opportunity to join a growing computer technology organization and have a direct impact on market visibility, lead generation, and long-term revenue growth.

Responsibilities

• Develop clear messaging and positioning for embedded and medical computing platforms
• Translate technical product capabilities into clear messaging for technical and business audiences
• Develop targeted B2B marketing campaigns to generate leads and support pipeline growth
• Improve the effectiveness of B2B email marketing campaigns for lead generation
• Manage joint marketing programs including co-branded campaigns, webinars, and events
• Develop sales materials including presentations, product briefs, and solution guides
• Create industry content including case studies, solution overviews, and technical articles
• Collaborate with sales teams to identify target accounts and market opportunities
• Partner with sales, engineering, and product teams on marketing initiatives and launches
• Monitor market trends across embedded, medical, and healthcare technology markets
• Support marketing initiatives at trade shows, industry events, and company meetings
• Communicate customer feedback and competitive insights to internal stakeholders

Requirements

• Bachelor’s degree is required
• 2+ years of B2B technical marketing experience, including lead generation, is required
• Experience marketing computer hardware, embedded systems, or healthcare tech is required
• Experience managing joint marketing programs is required
• Strong writing, presentation, and organizational skills are required

Pay

$90,000 - $100,000 + annual bonus potential

Benefits

• Medical, dental, and vision insurance
• Group life insurance
• Long-term disability insurance
• Simple IRA with company match
• Vacation and personal days

Schedule

Full-time, Monday–Friday, 8 AM–5 PM or 9 AM–5 PM dependent on time zone

Travel: 25% for trade shows and company meetings