Jobs · Marketing · New York

Product Marketing Manager

Reality Defender · Manhattan, NY · 1 mo ago
HybridMarketing$140k–$180k/yrFull-time

The Product Marketing Role

Responsibilities include:

  • Define and execute go-to-market strategies for new products, features, and integrations.
  • Develop and maintain product positioning, messaging, and competitive differentiation throughout enablement materials for Reality Defender’s sales and customer success teams and our channel partners.
  • Collaborate with sales, customer success, and product teams to create sales enablement materials, including pitch decks, datasheets, and FAQs.
  • Conduct market research to understand customer needs, industry trends, and competitive landscape.
  • Lead the creation of compelling case studies, use cases, and customer stories.
  • Partner with demand generation and content teams to build campaigns that drive product adoption and customer engagement.
  • Track and measure the success of product launches and marketing initiatives.

Qualifications:

  • 5+ years of experience in product marketing for enterprise B2B SaaS, preferably in cybersecurity or API-based solutions.
  • Strong understanding of technical audiences, including IT decision-makers, developers, and security teams.
  • Proven ability to create clear, compelling messaging for technical products.
  • Experience conducting market and competitive analysis.
  • Exceptional collaboration skills with the ability to work across sales, product, and customer success teams.
  • Prior experience in early-stage or fast-growth environments is highly preferred.

About the role:

Based in the United States, with a preference for candidates near New York City.

What we offer:

  • Healthcare plans with 100% premium coverage for employees and partial coverage available for dependents.
  • Dental and Vision plans with 100% premium coverage for employees and their dependents.
  • Short/Long-term disability and life insurance plans with 100% premium coverage for employees.
  • FSA/HSA and 401k programs.
  • Equity compensation.
  • 20 days of PTO per year.
  • 12 weeks of Parental Leave.
  • Learning and Development budget.
  • Monthly wellness benefits.
  • Annual company-sponsored offsite.

Compensation Range: $140K - $180K

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