Product Marketing Manager

We need to output HTML fragment with headings

for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. No job title heading. No Job ID etc. Remove boilerplate, navigation, legal, EEO, duplicated lines, application instructions. Must preserve all substantive info. We need to parse the posting. Content: Intro: At MRI Software, we're working toward a vision... As part of our growing Product Marketing team... As a Product Marketing Manager at MRI Software, you will be a strategic leader... (list of responsibilities). Then "You Will" bullet list (actually paragraphs). Then "You Have" requirements. Then perks/benefits list. Then "About Us" description. Then inclusive employer statement. We need to extract sections: - About the role: maybe a brief overview paragraph about role. Could be the first paragraph(s) describing vision and role. We'll create an

About the role

with a

containing that overview. - Responsibilities: list of duties (the bullet points after "You Will" and maybe earlier). We'll create

• for each. - Requirements: maybe the "You Have" bullet list (education, experience). We'll create

  Requirements

  with list. - Qualifications: maybe overlapping with Requirements; but we can combine? The instruction: prefer few substantive sections over many thin ones. Could combine Requirements and Qualifications into one? But they ask to use headings if content exists. We have both "You Have" (education, experience, skills). Could treat as Requirements. Qualifications maybe not separate. We'll not create Qualifications if no distinct content. - Skills: maybe we can extract skills from "You Have": excellent written and verbal communication skills, excellent people and stakeholder management skills, etc. Could be a Skills section. - Benefits: the perks list after "We’re obsessed..." includes employee-led groups, medical coverage, HSA, 401k, parental leave, PTO, flexi time, tuition reimbursement, flexibility to work from anywhere two weeks per year. We'll create Benefits section. - Pay: not mentioned; no salary info. So omit Pay section. - Schedule: not mentioned; maybe flexible work? Not explicit schedule. Could infer flexible remote work two weeks per year but not schedule. Probably omit Schedule. - About Us: we have an "About Us" paragraph describing mission, culture. Could be a section About the company? Not in list but we could put under About the role? The instruction only lists those headings; we could still include About the role covering role overview; About Us maybe not needed. But we could include as a separate section? Not in allowed headings list; better to stick to allowed headings. Could incorporate About Us into About the role or maybe omit. The instruction: "use

  for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It says e.g., implying those are examples; we could also include other headings? It says "use

  for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." Likely they expect only those headings. We'll stick to those. Thus we need sections: About the role, Responsibilities, Requirements, Skills, Benefits. Possibly Qualifications if we have distinct content beyond Requirements. The "You Have" includes BA/BS degree, 4+ years marketing experience, experience in SaaS, excellent written/verbal communication, excellent people/stakeholder management, some travel may be required. That's both requirements and skills. We could split: Requirements: education and experience; Skills: communication, stakeholder management, travel. Let's do that. Thus:

  About the role

  Overview paragraph(s)

  Responsibilities

  • ...

  Requirements

  • BA/BS degree in Business, Marketing or a related field.
  • 4+ years of marketing experience, including a track record in Product Marketing, Content, or Digital Marketing.
  • Experience in a SaaS or enterprise technology company environment preferred.

  Skills

  • Excellent written and verbal communication skills.
  • Excellent people and stakeholder management skills to work effectively with Marketing team members, direct the work of a Global Delivery Centre, and support cross-functional teams in a matrix management arrangement.
  • Some travel may be required to successfully fill this role.

  Benefits

  • Employee-led groups (Diversity, Equity and Inclusion committee, employee resource groups such as Women and Allies, Pride Event Group).
  • Medical coverage options and HSA benefit.
  • Competitive 401k plan.
  • Parental Leave Program.
  • 20 days PTO plus observed Holidays, plus 15 hours of ‘Flexi’ time a year.
  • Generous Tuition Reimbursement offerings.
  • Flexibility to work from anywhere in the world for two weeks out of the year.
  We need to ensure we preserve all substantive information. Let's verify we didn't miss any responsibilities. Responsibilities list from "You Will": bullet points: - Product positioning and messaging: own and maintain differentiated positioning and messaging for your product family. Understand and document key business and technical benefits for buyers, and direct the Global Delivery Centre in translating that positioning into supporting content. - Champion product adoption: work cross-functionally with Product teams and Solution Leaders, Sales, Sales Enablement, and Marketing to ensure we're effectively positioning, pitching, and closing deals that include your solutions. - Sales Enablement: communicate the value proposition of the products in your segment to GTM teams and set the strategic direction for sales tools that support the selling process of your products, briefing and directing the Global Delivery Centre on externally facing content such as presentations, brochures and data sheets, as well as internally facing content such as competitor cheat sheets and other training materials. - Product launches: serve as the Marketing lead for all new product launches, upgrades and releases in your segment. Own the Marketing launch strategy with relevant team members, and direct the Global Delivery Centre on the launch activities required to bring it to market. - Demand generation & content creation: set the strategic direction for demand generation and campaign planning for your segment, briefing the Global Delivery Centre on execution. Advise on thought leadership content to support campaigns, including white papers, eBooks, blogs, webinars and more. - Market intelligence: develop and maintain a detailed understanding of industry trends, competitor capabilities and customer needs in your market segment. Be the expert on your buyers, how they buy and their buying criteria, and be the expert on your competition. Share relevant information with Product Management, Sales, analysts and influencers, and other Marketing team members. - Develop internal and external product enablement: lead internal training on new products and features, client-facing webinars and meetings, and breakout sessions at our annual user conference, Ascend, directing the Global Delivery Centre on supporting content and running point on cross-functional meetings and collaboration to support all efforts. - Support thought leadership: leverage your research and knowledge to shape compelling assets, in partnership with the Global Delivery Centre, that support our vision in the market. We need to include all these as list items. Could combine some but keep each as separate
• . Ensure we preserve detail. Now About the role paragraph: we need to capture the introductory description: "At MRI Software, we're working toward a vision of powering the real estate industry's shift from systems of record to systems of intelligence and execution. We're a global leader in real estate technology, with a platform that empowers our clients to run every part of their business smarter. As part of our growing Product Marketing team, you'll have the opportunity to join a strong company culture that welcomes new ideas, values your work, and encourages you to be your whole self while you do it. As a Product Marketing Manager at MRI Software, you will be a strategic leader on the team responsible for telling the world (and company) the story of our products. As chief advocate for one of MRI's global product families, you'll own positioning, messaging, and go-to-market strategy for established solutions used by market leaders, partnering with our Global Delivery Centre to bring that strategy to life in market-ready content and assets. You'll be an expert in our market and our buyers, translating their needs into messaging and enablement that lands with sales teams, buyers, and analysts and influencers alike." We can combine into a paragraph or two. Use

  maybe multiple paragraphs but it's okay. Now ensure we didn't include boilerplate like "We’re obsessed with making this the best job you’ve ever had!" That's part of benefits intro; we kept benefits list. The sentence "We’re obsessed..." is not substantive benefit; we could omit. The perks list after that is substantive. Also "About Us" section: we omitted; but maybe we should include as part of About the role? Could add a brief paragraph about company mission under About the role. But we already have overview; maybe we can add a second paragraph about About Us. However the instruction says only include sections when posting has real specific content. About Us is specific content; but we don't have a heading for About Us in allowed list. Could we treat it as About the role? Might be okay to add a second paragraph under About the role describing the company mission. That would preserve that info. Thus About the role

  could contain two paragraphs: first about role and team, second about company mission/vision. We'll combine. Now check for any other substantive content: "We know confidence gap and imposter syndrome can get in the way of meeting remarkable candidates, so please don’t hesitate to apply. We’d love to hear from you!" That's application instruction; we should remove. Also "MRI is proud to be an inclusive employer..." that's EEO boilerplate; remove. Also "From the day we opened our doors..." is About Us; we incorporated. Now ensure we didn't repeat any content inadvertently. Now produce HTML fragment:

  About the role

  At MRI Software, we're working toward a vision of powering the real estate industry's shift from systems of record to systems of intelligence and execution. We're a global leader in real estate technology, with a platform that empowers our clients to run every part of their business smarter. As part of our growing Product Marketing team, you'll have the opportunity to join a strong company culture that welcomes new ideas, values your work, and encourages you to be your whole self while you do it. As a Product Marketing Manager at MRI Software, you will be a strategic leader on the team responsible for telling the world (and company) the story of our products. As chief advocate for one of MRI's global product families, you'll own positioning, messaging, and go-to-market strategy for established solutions used by market leaders, partnering with our Global Delivery Centre to bring that strategy to life in market-ready content and assets. You'll be an expert in our market and our buyers, translating their needs into messaging and enablement that lands with sales teams, buyers, and analysts and influencers alike.

  From the day we opened our doors, MRI Software has built flexible, game-changing real estate software that powers thriving communities and helps make the world a better place to live, work and play. Fulfilling that mission is only possible because of exceptional people. Our people-first approach to PropTech is defining a new industry standard for client experiences that deliver real value every day. We strive to amaze through intelligent solutions and the culture we cultivate, aiming to be a connected community where people truly feel they belong.

  Responsibilities

  • Product positioning and messaging: own and maintain differentiated positioning and messaging for your product family. Understand and document key business and technical benefits for buyers, and direct the Global Delivery Centre