Product Marketing Manager

About the Role

The Product Marketing Manager is a key member of the broader Marketing team, partnering with Sales, Product Management, International, and Demand Generation teams to create messaging, content, and assets that effectively communicate the advantages of our solutions and support the buying journey. This role will own a major product family and act as the primary Product Marketing resource for the rest-of-world (international: EMEA, APAC, LATAM, etc.) marketing team. The position also involves active participation in sales enablement and content creation, including white papers, eBooks, case studies, and blogs.

Responsibilities

• Understand buyers, buying centers, market definition, and dynamics, including the competitive landscape, through research and analysis using primary (customer, partner) and secondary (analyst, sales) sources.
• Work with peer Product Marketers to define the buyer’s journey and build a holistic content strategy that helps prospects and customers find compelling information leading to sales conversations.
• Align with the rest-of-world marketing team to define priorities and produce regionally specific messaging, content, and sales enablement materials.
• Build messaging, positioning, value propositions, and differentiation that address buyer needs and establish our products as the best solution.
• Create and deliver content such as whitepapers, blog posts, and other assets that support the buyer’s journey.
• Translate business objectives, market opportunities, and the product portfolio into a cohesive go-to-market plan, collaborating with Product Management, Demand Generation, Sales, Channel, and the broader Marketing team.
• Lead the product launch process and own release campaigns, communications, and materials for assigned products.
• Evangelize Delinea’s story through compelling narratives across various content mediums.
• Drive sales enablement by creating resources, training, and tools that align with buyer needs and our value propositions.
• Manage relationships with key stakeholders across a global team, with schedule flexibility to meet international team members at local times weekly.

Requirements

• Bachelor’s degree from an accredited university or equivalent work experience.
• 3-5 years of full-time work experience in Product/Content Marketing at a fast-paced technology company (Cybersecurity strongly preferred) or a cloud startup.
• Excellent written and oral communication skills, with the ability to write for and speak to both technical and non-technical stakeholders.
• Self-starter mindset with the ability to thrive in an environment where initiative is rewarded and work independently with minimal supervision.
• Strong organizational skills to manage multiple projects simultaneously.

Qualifications

• Additional experience in international or general marketing roles.
• Pragmatic Marketing and Forrester Decisions Certifications.
• Experience with enterprise-class security products and enterprise information systems.
• Proficiency in a language(s) other than English.

About Delinea

Delinea is a pioneer in securing human and machine identities through intelligent, centralized authorization, empowering organizations to seamlessly govern their interactions across the modern enterprise. Leveraging AI-powered intelligence, Delinea’s leading cloud-native Identity Security Platform applies context throughout the entire identity lifecycle – across cloud and traditional infrastructure, data, SaaS applications, and AI. It is the only platform that enables you to discover all identities – including workforce, IT administrators, developers, and machines – assign appropriate access levels, detect irregularities, and respond to threats in real-time. With deployment in weeks, 90% fewer resources to manage than the nearest competitor, and a 99.995% uptime, Delinea delivers robust security and operational efficiency without compromise.

Why Work at Delinea?

• We're passionate problem-solvers helping the world's largest organizations protect what matters most: their human and machine identities.
• We invest in people who are smart, self-motivated, and collaborative.
• We offer meaningful work, a culture of innovation, and great career progression.

At Delinea, our core values are STRONG and guide our behaviors and success:

• Spirited - We bring energy and passion to everything we do.
• Trust - We act with integrity and deliver on our commitments.
• Respect - We listen, value different perspectives, and work as one team.
• Ownership - We take initiative and follow through.
• Nimble - We adapt quickly in a fast-changing environment.
• Global - We embrace diverse people and ideas to drive better outcomes.

We take care of our employees with competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.

Delinea is an Equal Opportunity and Affirmative Action employer. Upon conditional offer of employment, candidates are required to complete a comprehensive criminal background check, verification of education, and verification of employment, per employment policy.