Jobs · Marketing

Product Marketing Manager

Ladders · United States · 1 wk ago
RemoteRemoteMarketing$153k–$229k/yrFull-time

About the role

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Location: Remote - US based candidates only, no visa sponsorship available.

Responsibilities

  • Lead strategy and execution of go-to-market (GTM) launches for multi-product solutions
  • Craft solution positioning and messaging frameworks for target personas
  • Create impactful marketing collateral like briefs, whitepapers, and case studies
  • Collaborate with cross-functional teams to translate capabilities into business solutions
  • Design and deliver sales enablement programs and training
  • Conduct competitive research and buyer intelligence analysis
  • Measure and optimize GTM campaign performance to enhance business outcomes

Qualifications

  • 10+ years of B2B SaaS product marketing experience
  • Experience with advanced AI tools for project execution
  • Expertise in solutions marketing and integrated product suites
  • Strong storytelling skills for simplifying complex concepts
  • Proven cross-functional leadership in aligning teams
  • In-depth knowledge of enterprise buying cycles and value-based selling
  • Data-driven approach to defining marketing metrics affecting growth

Benefits

  • Hybrid work model promoting a balance between onsite collaboration and remote flexibility
  • Opportunities for professional growth through learning and team celebration events

Pay

$153,000 – $229,000 annually

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