Product Marketing Manager

About AIRCO

AIRCO is a world leader in carbon conversion technology, transforming CO₂ into valuable synthetic fuels using its proprietary AIRMADE™ platform. The company partners with airlines such as JetBlue and Virgin Atlantic and holds contracts with NASA and the U.S. Department of Defense’s Defense Innovation Unit. Recognized with awards including Time Best Inventions, Fast Company World Changing Ideas, the XPrize for Carbon Removal, the EPA Green Chemistry Challenge Award (2023), and the World Economic Forum UpLink Sustainable Aviation Challenge.

About the role

The Product Marketing Manager will own the marketing strategy and execution for AIRCO JP‑8, a distributed production system for military‑grade jet fuel. Reporting to the CEO with a dotted‑line to the fractional CMO, the role works closely with the Commercial team, Engineering, Product, Supply, Operations, Brand, and Content groups to develop customer‑focused materials, shape product positioning, and drive go‑to‑market strategy.

Responsibilities

• Lead positioning, messaging, and go‑to‑market strategy for AIRCO JP‑8 and future fuel‑production systems, translating complex technical capabilities into clear, mission‑relevant value for defense and government customers.
• Partner with Commercial to understand customer missions, requirements, objections, and procurement criteria, and turn those insights into sales materials, proposals, product briefs, demonstrations, and presentations.
• Build product launch and communications plans tied to development milestones, ensuring messaging evolves appropriately from development through demonstration, qualification, and deployment.
• Define product communications priorities and messaging, collaborating with Brand and Content on PR, social, thought leadership, executive communications, and external execution.
• Work directly with Engineering, Product, Supply, and Operations at the Pennsylvania site to stay current on technical progress, identify upcoming milestones, and ensure all external claims are accurate, supportable, and appropriate to product maturity.
• Own the product marketing content roadmap, turning technical progress, customer use cases, and demonstrations into credible product stories and materials that support commercial objectives.
• Capture customer and market feedback to continuously strengthen positioning, sales enablement, product messaging, and go‑to‑market strategy.

Qualifications

• Bachelor’s degree or equivalent relevant professional experience.
• Product marketing experience in a technical, industrial, or B2B environment.
• Proven ability to translate complex technical products into clear customer value propositions, positioning, and messaging.
• Experience supporting enterprise, government, or defense sales teams with customer‑facing materials, sales enablement, and go‑to‑market execution.
• Experience planning and executing product launches or major product milestones.
• Strong writing and presentation skills across customer materials, executive communications, and external messaging.
• Confidence working directly with engineers, operators, and technical leaders, with sound judgment around technical claims, sensitive information, and product maturity.
• Ability to thrive in a fast‑moving environment with evolving products and priorities, and to be on‑site in New Britain, Pennsylvania three days per week.
• Proficiency with Microsoft Office or Google Workspace, particularly presentation development.

Preferred qualifications

• Direct experience marketing products to the U.S. Department of Defense, military branches, or defense prime contractors.
• Familiarity with defense acquisition, government procurement, and mission requirements.
• Experience with military fuels, fuel logistics, contested logistics, distributed energy, or mission‑critical infrastructure.
• Background in aerospace, advanced manufacturing, energy infrastructure, or other technically complex hardware environments.
• Experience commercializing products in a startup or growth‑stage technical organization.

Schedule

In‑person work three days per week at AIRCO’s New Britain, Pennsylvania site.

Benefits

• Comprehensive health, dental, and vision insurance with full coverage for employee base premiums and 70% coverage for spouse/dependent premiums.
• Company‑sponsored Health Savings Account (HSA) and Flexible Spending Account (FSA) options.
• Company‑paid short‑term disability; optional long‑term disability and life insurance.
• Flexible and generous paid time off with carry‑over, plus paid family leave.
• Tax‑deferred 401(k) plan with a 3% company match.
• Monthly Lifestyle Spending Account for work‑from‑home and commuting expenses.
• Pre‑tax commuter benefits through Navia for transit and parking.
• Ancillary benefits including pet insurance, financial wellness programs, and employee wellness resources (Wellhub & One Medical).
• Weekly company‑funded meal stipend for restaurant or delivery meals.
• Inclusive, values‑driven workplace with events and programs promoting diversity and belonging.