Product Marketing Director, Managed Business

About the role

We are seeking a Product Marketing Director, Managed Business to shape the go-to-market story for a managed business portfolio spanning both hardware and software, with a focus on partner-led growth. You will translate market insights, customer needs, and partner feedback into clear positioning, launches, and enablement that help internal teams and channel partners sell with confidence. The position requires close collaboration across product, sales, and other stakeholders to support market entry, strengthen product credibility, and improve launch readiness.

Responsibilities

• Own the product narrative for the managed business portfolio across hardware and software.
• Collaborate to identify target market segments and translate personas into actionable use cases.
• Oversee end-to-end product launch processes, ensuring readiness and alignment across teams.
• Lead quarterly planning sessions for product launches with various stakeholders.
• Incorporate market insights into product roadmaps based on customer and partner feedback.
• Develop and maintain comprehensive sales toolkits and enablement materials.
• Ensure internal teams understand product value propositions and market positioning.

Qualifications

• 10+ years in product marketing for managed service providers or similar channels.
• Deep knowledge of managed services business models and partner-led market strategies.
• Extensive experience in positioning, messaging, product launch strategy, and sales enablement.
• Proven success in establishing credibility in new market entries.
• Proven ability to lead cross-functional product launches with multiple stakeholders.
• Strong grasp of the product lifecycle from concept to feedback.
• Proven track record in creating sales toolkits and competitive messaging.

Pay

$144,000 – $294,400 annually

Benefits

• Work remotely.
• Access to comprehensive health and wellness plans.
• 401(k) plan with company matching contributions.
• Generous paid time off and holiday schedule.
• Professional development opportunities.