Product Marketing

About the role

We’re hiring our first Product Marketer to work directly with the VP of Growth. You’ll own how Attention shows up in the market: product launches, sales enablement, customer stories, social campaigns, all of it. This is a foundational, career-defining role. You’ll build the product marketing function from scratch, with the opportunity to grow a team as we scale.

Responsibilities

• Own end-to-end go-to-market for new features and products, including positioning, messaging, launch plans, and cross-functional coordination with Product and Engineering.
• Build the collateral that helps our sales team win: pitch decks, battle cards, demo scripts, one-pagers, and competitive intelligence.
• Turn customer conversations into case studies, testimonials, and use cases that show Attention’s impact and set us apart in the market.
• Create high-impact content (blog posts, social campaigns, webinars, videos) that educates our audience and drives pipeline.
• Develop materials that help customers and prospects get the most out of Attention’s platform, from onboarding guides to feature deep-dives.
• Track the competitive landscape, run win/loss analysis, and use customer feedback to improve our positioning and inform the product roadmap.
• Work closely with Sales, Customer Success, Product, and Engineering to keep messaging consistent and launches tight across every touchpoint.

Requirements

You have 3+ years of experience in B2B SaaS product marketing, or you’ve built equivalent skills at a top-tier consulting firm (McKinsey, Bain, BCG, or similar).

Qualifications

• You’re hands-on and resourceful, comfortable shifting between crafting positioning frameworks and writing sales one-pagers yourself.
• You’re analytical and creative, able to blend market research and customer insights with strong storytelling.
• You move fast, seek clarity, and thrive in ambiguous, high-growth environments where priorities evolve quickly.
• You take pride in doing great work, even on the small details.
• You’re curious and collaborative. You’re energized by talking to customers, learning from teammates across functions, and shaping messaging that drives revenue.
• You’re excited about building the product marketing foundation for a company that’s changing how sales teams work.

Skills

• Experience marketing to sales, revenue, or GTM teams.
• Familiarity with the sales tech landscape (conversational intelligence, CRM, sales engagement tools).
• Startup experience. You’ve built something from zero before.
• Strong design sensibility and experience working with creative tools or agencies.

Benefits

• Competitive salary and equity-based compensation.
• Employer-paid health and dental insurance.
• 401(k) with company match.
• Unlimited PTODaily lunch stipend.