Product Manager - Personalization & Audience Platform
Ladders · United States · 2 wk ago
RemoteRemoteMarketing$108k–$135k/yrFull-time
This role will lead technical initiatives focused on scalable systems, platform reliability, and meaningful business transformation. You will work across engineering, product, operations, and business stakeholders to translate complex requirements into practical technology solutions. The position offers the opportunity to influence architecture, execution quality, and the technology capabilities that enable long-term growth within a Media environment.
Location: Remote - US based candidates only, no visa sponsorship available
Responsibilities
- Own the vision and roadmap for the company’s Customer Data Platform (CDP)
- Enable marketers to create effective audiences and drive CDP adoption
- Collaborate with marketing, product, engineering, and vendors on product requirements
- Work with data teams to ensure high-quality data flows from platform to CDP
- Expand audience activation capabilities by launching new channels and use cases
- Define and monitor key performance metrics for CDP improvement
Qualifications
- 2+ years of product management, analytics, or marketing technology experience
- Experience with Customer Data Platforms (CDPs) like Hightouch, Lytics, or Rudderstack
- Strong SQL skills and experience handling large datasets
- Ability to translate business needs into technical requirements
- Proven track record driving cross-functional initiatives
- Capacity to translate complex data systems into actionable marketing capabilities
- Strong influence over technical and non-technical stakeholders
Pay
$108,000 – $135,000 annually
Benefits
- Comprehensive health benefits including medical, vision, dental, and mental health
- Free concert tickets and generous paid time off
- 401(k) with company match and stock reimbursement program
- New parent and family support programs including caregiver leave
- Career development programs and tuition reimbursement
- Volunteer time off and crowdfunding match opportunities