Principal Commercial Platforms Product Owner - Marketing

Responsibilities

• Provide strategic oversight to help define and communicate the product vision and strategy for Marketing Platforms, including Marketo and Salesforce, ensuring alignment with business goals and objectives.
• Prioritize and manage the product backlog, ensuring that the most valuable features and enhancements are delivered.
• Collaborate with senior management stakeholders across Waters to set a short- and long-term strategic vision that will evolve and optimize both the platform and business processes supported by the platform.
• Work closely with cross-functional teams, including Commercial Excellence, Marketing, Sales, and IT, to ensure that our marketing capabilities meet the needs of the business and deliver maximum value.
• Utilize measurable KPI's to monitor and analyze the performance of Salesforce solutions, making data-driven decisions for continuous improvement.
• Lead agile development processes, including sprint planning, daily stand-ups, and retrospectives.
• Realize vision and communicate requirements to scrum team by translating into actionable user stories, prioritization and product value metrics.

Qualifications

• 4+ years of experience in CRM or Marketing Automation platforms, preferably Salesforce, Marketo or similar solutions
• 8+ years of relevant experience in Marketing Operations or Marketing Technology roles
• Preferred: Salesforce Administrator Certification, SAFe Agile/Scrum Product Owner certification or equivalent experience
• Required: Familiarity with Agile process management tools such as JIRA
• Bachelor’s degree in computer science or similar field