Principal Product Marketing Manager - Platform
Uniphore · Palo Alto, CA · 2 wk ago
Marketing$145k–$181k/yrFull-time
About the role
Uniphore is seeking a Principal Technical Product Marketing Manager to own how the Uniphore Platform and its architecture are defined, positioned and brought to market. This senior individual‑contributor role works across Product, Engineering, AI Research, Sales and Marketing to shape platform strategy, define its market position and lead how its architecture is communicated to customers, partners and analysts. Location preference: USA - CA - Palo Alto.
Responsibilities
- Own the end-to-end product marketing strategy for the Uniphore Platform, including market definition, positioning, messaging, architecture narrative, portfolio cohesion, go-to-market strategy, launches and adoption.
- Define the market context and category position for the Uniphore Platform, establishing the enterprise problems we are uniquely built to solve and the architectural principles on which Uniphore will lead.
- Define how the platform’s capabilities across data, knowledge, models, agents and AI infrastructure come together as one differentiated architecture, rather than a collection of individual technologies.
- Develop technical differentiation, positioning and point of views across data, knowledge, models, agents, and AI architecture.
- Develop first‑principles narratives that explain the hard problems behind enterprise AI, where common approaches fall short, and the architectural choices enterprises should consider.
- Serve as an external spokesperson for Uniphore's technical point of view, engaging customers, partners, analysts and key market influencers on where enterprise AI is headed.
- Own flagship technical thought leadership, including point of view papers, white papers, research‑backed POVs, benchmark reports, blogs, technical best practices and presentations that establish Uniphore's point of view on the future of enterprise AI.
- Partner with Product, Engineering and AI Research to turn technical innovation, architecture and research into authoritative market‑facing content, POV, and guide development of technical external roadmaps.
- Work with technical teams to develop benchmarks, outcome‑based ROI frameworks, and proof points that substantiate the platform's architectural differentiation.
- Serve as the