PR Coordinator

Core Responsibilities

• Support drafting press releases, media alerts, pitch emails, Q&As, fact sheets, executive bios, and briefing documents for review by the Senior PR Manager and PR Specialist
• Support incoming media requests by gathering information and routing approvals internally
• Maintain media lists, pitch calendars, and journalist contact databases
• Maintain personal media-readiness: keep talking points current and be comfortable on camera and in audio
• Monitor and organize daily media coverage; prepare summaries and internal reports
• Research journalists, influencers, podcasts, and media opportunities relevant to the brand
• Support outreach efforts to media contacts and influencers under the Senior PR Manager's and PR Specialist's direction
• Create media kits, fact sheets, executive bios, Q&As, and briefing documents
• Track competitor PR activity and flag interesting items to the team
• Help coordinate award submissions and speaking opportunities
• Identify PR opportunities through Qwoted, HARO, and similar platforms daily
• Surface trending topics and cultural conversations the team should consider hijacking
• Flag potential reputation or media risks to the Senior PR Manager when identified
• Own the day-to-day operations of the Seeking member casting book under management's review
• Prepare member briefing packets ahead of press interviews (outlet, journalist, angle, talking points)
• Help match members to journalist interview requests and coordinate availability
• Manage NDAs, consent forms, and post-interview follow-ups for member interviewees
• Support day-to-day communication with our outside agency partners in the UK and US
• Schedule meetings and maintain calendars for PR initiatives
• Track deadlines, deliverables, approvals, and follow-up items across projects
• Surface agency performance issues to the manager early and with specifics
• Create and update Jira tickets and maintain organized project workflows
• Gather materials and agenda items for team meetings
• Maintain calendars, trackers, and shared planning documents
• Update SOPs and process documentation for recurring workflows
• Support integrated campaign coordination across PR, creative, social, and digital teams
• Maintain PR asset libraries: approved imagery, messaging documents, and executive materials
• Proofread communications for grammar, formatting, tone, and brand consistency
• Monitor daily media coverage across digital, print, broadcast, and social channels
• Compile media coverage reports and basic PR performance metrics
• Track media outreach activity and coverage opportunities in internal systems
• Support coordination of interviews, press opportunities, and media activations
• Help prepare weekly and monthly reporting summaries for leadership

Required Qualifications

• 1 to 2 years of experience in PR, communications, marketing, journalism, media, or related roles (internships count)
• Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or related field, or equivalent track record
• Published clips from a school paper, magazine, blog, or newsletter
• Strong written and verbal communication skills
• Ability to manage multiple priorities and deadlines simultaneously
• Familiarity with PR and project management tools preferred (Google Alerts, Muck Rack, Cision; Jira, Asana, or Monday; Google Workspace and Microsoft Office)
• Understanding of AP style and professional communications standards
• Collaborative mindset with strong interpersonal skills

Preferred Qualifications

• Internship or junior agency experience in PR, communications, or media
• AI fluency. You already use ChatGPT, Claude, Perplexity, or similar tools in your daily workflow and can describe what you use them for
• Experience supporting media outreach or influencer coordination
• Familiarity with premium, lifestyle, consumer tech, or dating brands

Compensation & Benefits

Base salary: $60,000 to $75,000, commensurate with experience

Full-time, exempt, fully remote within the US

Health, dental, vision, 401(k), and standard benefits package