Polar Ridge Senior Living: Director of Sales and Marketing

Position

Polar Ridge Senior Living is seeking a Director of Sales and Marketing to join their growing team. The position is located at 2365 Helen Street North, St. Paul, MN 55109.

Salary

$62,000 - $73,000 annually, depending on experience

Schedule

1.0 FTE, Full-Time / Monday – Friday, 8:00am-5:00pm (MOD rotation)

Lifespark Benefits

• Annual Reviews/Raises
• Shift differentials if applicable
• Paid Time Off – Vacation Time
• Mileage reimbursement
• Medical, Dental, Vision benefits for Full Time Hires
• Short-Term Disability & Long-Term Disability Insurance
• Life Insurance
• 401k + Company Match for full-time and part-time employees
• Referral bonuses
• Career path to other positions within our growing company!

Position Duties & Responsibilities

• Develop and execute facility strategic marketing plan
• Identify short term and long-term goals based on market research analysis
• Research and develop new sales opportunities
• Make recommendations to improve overall facility business development strategy
• Maintain relations with the community and customers
• Create opportunities for public speaking events in the community while executing the marketing plan
• Plan and execute all aspects of the sales process through taking inquiries, providing tours, and closing
• Direct the promotion of all marketing materials in the community and manage the finances associated with individual campaigns
• Review and adhere to departmental budget
• Communicate information by writing articles, creating newsletters, posting bulletins, and any other form of advertising (i.e. posters, announcements, etc.) for employees, residents, tenants, families, and prospects
• Educate medical professionals from within the community and surrounding areas on new projects and services that will be offered
• Provide information to facility leadership by collecting, analyzing, and summarizing data and trends
• Manage marketing database and drive all necessary follow up contact

Preferred Qualifications

• Experience in sales and marketing, public relations, or advertising
• Experience in healthcare is preferred
• Able to drive the success of multiple projects concurrently
• Experience with using and developing multi-media campaigns
• Exceptional telephone, communication skills and the desire to work closely with senior adults is essential
• Must have proficient knowledge of computer systems, including email use