Performance Media (Addressable)_05

About the role

The Search Team at Agency Omd is known for fostering a collaborative, innovative, and passionate environment. Members of the team are encouraged to excel individually while contributing to the collective success of the team. The team benefits from access to the Omnicom Search Center of Excellence, which includes training, development, sharing best practices, access to tools, and collaboration.

Responsibilities

• Paid Search Strategic Planning: Develop long-term execution plans aligned with client business objectives and track KPIs to measure success.
• Paid Search Data Analysis: Demonstrate analytical skills to extract insights from data and relate them to client business goals, identifying actionable recommendations.
• Team Leadership: Lead and manage a team of search professionals, assign tasks, track progress, and ensure consistent campaign execution. Provide regular training and mentorship to develop junior team members.
• Client Communication: Effectively present strategic and tactical plans to clients, staff, and internal teams, building strong relationships and maintaining open communication.
• Paid Search Financial Management: Oversee forecasting, budgeting, and pacing for search campaigns, ensuring efficient resource allocation and optimizing performance within budget constraints.
• Business Acumen: Understand business concepts and client objectives to identify opportunities for campaign expansion and growth.
• Asset Creation: Support the team in creating strategic paid search assets with a test/learn/scale mindset.
• Quality Assurance: Act as a quality assurance check for all paid search account management deliverables.
• Cross Team Collaboration: Work with broader investment and strategic leadership teams to drive best practices in platform execution.
• Thought Leadership: Drive best practices in managing platform execution and produce POV documents.

Qualifications

• Relevant post-secondary education, training, or equivalent experience
• 6+ years of relevant Paid Search Experience and 4+ years managing junior team members
• In-depth understanding of Paid Search campaign management and optimization practices; good knowledge/understanding of social, video, search retargeting, and other online advertising opportunities
• Deep understanding of search engine algorithms and best practices
• Hands-on keyboard experience with: Google Ads, MSFT Ads, bid management tools like SA360, SKAI or Marin, Adobe or Google Analytics, experience troubleshooting site tags, experience in multiple AI buying agents such as Google, Bing, Performance Max, advance usage of scripts, strong analytical skills, ability to leverage data to drive decision-making, proactive self-starter with a fast-paced, results-oriented agency environment, team player and committed to training and cross-functional collaboration and communication, strong management, mentoring, coaching, and career/growth facilitation skills with your direct team, strong program management and organizational skills, able to manage multiple projects, deadlines, and priorities with ease, excellent communication and presentation skills, both written and verbal, experience leading and managing teams, with a proven ability to develop and mentor talent, test, learn, and scale mindset
• Preferred Certifications: Google Ads Search Certification, Microsoft Ads Certification, Google Search Ads 360 Certification, AI Powered Shopping Ads Certification, Google Analytics Certification, AI Powered Performance Ads

Benefits

Our New York office requires a minimum of three days a week in-office attendance, but we aim to increase this requirement over time. Omnicom is committed to hiring and developing exceptional talent and celebrates diversity to foster a better workplace for everyone.

Pay

New York: $70,000.00 - $125,000.00

Schedule

Our New York office requires a minimum of three days a week in-office attendance, but we aim to increase this requirement over time. Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.