Performance Media Account Manager / Client Strategist

About H Street DigitalH Street Digital is a performance marketing agency specializing in scaling direct-to-consumer brands in the outdoor and sports category. We optimize five performance levers; offers, creative, media buying, landing page conversion rate optimization, and signal engineering, in 90-day sprints to scale accounts on a consistent, repeatable basis. MissionOwn the client relationship and growth outcome for a portfolio of 5 to 8 DTC and outdoor/sports brands. Translate each client's goals into a 90-day growth plan, direct H Street Digital's delivery team (Media Buyer, Creative Strategist, and Technical Account/Project Manager) to execute it, and report progress and next steps back to the client. Who You AreA Relationship Owner: You are the client's primary point of contact and the person accountable for their results.A Strategist: You build the growth plan and understand which levers, media buying, creative, CRO, offer, move a client's KPIs, even though you are not executing those levers yourself.Media Fluent: You know Meta and Google well enough to read an account, question a recommendation, and explain platform performance to a client with confidence. You don't run campaigns, but you contribute directly to media strategy with the Media Buyer.An Orchestrator: You coordinate a cross-functional team (Ad Strategist, Creative Strategist, Technical Account/Project Manager) to deliver on the plan and keep everyone aligned to the client's goals and deadlines.A Communicator: You translate performance data and strategy into a story clients understand and trust. The ScopePortfolio: 5 to 8 client accountsKPIs: Net Revenue Retention, Client Satisfaction, Client Revenue Growth, 90 Day Plan Completion Rate Key ResponsibilitiesClient Relationship & ReportingBuild and manage relationships with clients and executive partner stakeholders and develop a comprehensive understanding of their business issues, marketing objectives, and success metrics.Serve as the primary point of contact for assigned clients, owning the relationship end-to-end.Deliver regular reporting and analysis, and lead client calls to review performance, strategy, and next steps.Understand and articulate each client's business goals and KPIs, and connect marketing performance back to them.Growth Strategy & PlanningPlan for and achieve growth goals through the presentation of creative and media solutions that will help clients to meet their marketing objectives.Build and own each client's annual strategy based on client goals, plan 90-day growth sprints, identifying constraints and setting the roadmap to remove them.Develop forward-thinking, data-driven analyses and consultative recommendations that align with customer goals and quantify high-impact opportunities with clear recommendations to present to customers. Maintain current expertise on growth strategy and translate it into the specific plan for each client's goals.Oversee execution of the growth plan across the delivery team, adjusting the plan as results and market conditions change.Partner with the Media Buyer on Meta and Google strategy for each client: review account structure, budget allocation between channels, and test plans; challenge assumptions; and confirm the media plan supports the 90-day growth plan.Cross-Functional CoordinationStructure a clear, long-term joint strategy between H-Street and clients, and lead a cross-functional team within H Street to collaborate on projects and drive client success.Coordinate with the Technical Account/Project Manager on reporting, account setup, and project timelines.Partner the Ad Strategist and Creative Strategist to keep media buying and creative work aligned to the client's growth plan and KPIs.Identify and resolve delivery risks before they affect the client.Analytics & StorytellingAbility to synthesize advertising data to uncover insights that help clients understand consumer behavior.Communicate effectively to the client what is happening, why and how it informs what we do next.Comfortable discussing consumer insights, audience insight reporting from media platforms, and how the media buyer and creative assets work together to move the business forward. Explain Meta and Google performance to clients, including the role each channel plays in the funnel, differences in platform attribution, and what drove changes in results.Creative CollaborationPartner with the Creative Strategist to inform creative briefs with client strategy, goals, and brand context.Review creative direction and testing results with the Creative Strategist to confirm alignment with the growth plan. Qualifications5+ years in client-facing account management, growth strategy, or performance marketing for DTC or e-commerce brands. Experience with large-scale DTC brands is preferred. Strong working knowledge of Meta and Google Ads, including campaign types (for example, Advantage+, Performance Max, Shopping, Search), bid strategies, budget allocation, and attribution differences between platforms. You can review an account and identify what is driving performance. Hands-on platform experience is a plus but not required.Track record of building and managing a client-facing growth or marketing plan.Strong written and verbal communication skills, with experience presenting performance data to clients.Experience managing or coordinating a cross-functional delivery team.Proficiency with reporting/analytics tools (for example, Triple Whale, NorthBeam, Looker) and project management tools (for example, ClickUp). CompensationBase salary plus a performance bonus tied to total book of business managed and client retention, per H Street Digital's current Account Manager incentive structure.