Performance Marketer - Meta & Google Ads (E-commerce Portfolio)

We are an e-commerce group running a portfolio of direct-to-consumer brands on Shopify. This is a long-term, part-time role (20–30 hours per week) with a one- to two-month trial, designed to grow into managing our entire marketing function—including overseeing other team members such as customer support. We prioritize consistent, stable work and a clear career path over short-term engagements.

Our Setup

We run AI-powered systems for reporting, research, and campaign build, reducing administrative tasks and allowing more focus on strategic decisions. We value technically minded individuals who enjoy understanding and improving systems. This role is for a performance marketer by trade—someone who has managed real budgets, made impactful decisions, and owned the outcomes. Our systems support good judgment but do not replace it.

What We Care About

We optimize for profit, not just ROAS or revenue. Key metrics include contribution margin, breakeven ROAS, CAC against real product margin, and campaign profitability after accounting for cost of goods and shipping. If you’ve primarily worked with ROAS targets, you’ll need to enjoy thinking critically about deeper financial outcomes.

Responsibilities

• Paid Media:
  • Launch, run, and optimize Meta and Google Ads campaigns across multiple brands.
  • Make scale, hold, and kill decisions backed by data.
  • Own the testing roadmap for audiences, offers, landing pages, and creative angles.
  • Produce weekly performance reports with actionable recommendations.
• Creative:
  • Drive creative strategy: determine angles, hooks, and what’s working (and why).
  • Collaborate with graphic designers and video editors: brief projects, review deliverables, and enforce deadlines.
  • Maintain a consistent pipeline of new creative for all accounts.
• Email and Retention:
  • Build and send Klaviyo campaigns.
  • Maintain and improve automated flows, segmentation, and list health.
• Organic and Community:
  • Manage brands’ social accounts, ensuring consistent and on-brand organic posting.
  • Reach out to creators, manage relationships, and coordinate content.
  • Handle inbound brand and partnership inquiries.
  • Evaluate and manage brand deals and collaborations.

Requirements

• 3 years of experience in performance marketing.
• Bachelor of Business Administration in Marketing (or equivalent).
• Proficiency in online marketing analysis, digital marketing strategy, ad tech platforms, and tools like Klaviyo.
• Experience with Meta, Google Ads, Pinterest marketing, and upstream marketing.

Applications close 18 September 2026.