Paid Media Strategist (Remote)
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Use - for any list of duties/requirements/benefits, and
for prose. Do NOT repeat the job title as a heading. Do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short
or drop it. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. IMPORTANT: include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. Prefer a few substantive sections over many thin ones.
Thus we need sections: Responsibilities (What You Get To Do Every Day). Requirements (Requirements). Benefits (Benefits). Pay (Salary Description). Possibly "About the role" could be the initial description paragraph before responsibilities. The initial description: "OuterBox is seeking a talented Paid Media Strategist for our Professionals team to develop and execute search engine marketing or pay-per-click (PPC) strategies that improve relevant website traffic and ultimately drive qualified leads (and/or sales) for their clients. If you’re ready to take your career to the next level and join an award-winning agency - this job is for you! This role is fully remote, based in the United States." That's substantive. Could be "About the role". We'll include that as
About the role
with .
We need to remove boilerplate: "Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions." That's EEO-like; we should remove. Also "Other duties, as assigned." Might be generic but still part of responsibilities; we can keep as bullet? It's a line; we can include as bullet under responsibilities.
Also "This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable." That's part of description; we can include in About the role or responsibilities. Probably include in About the role.
Also "Physical Demands", "Work Authorization/Requirements", "Affirmative Action/EEO Statement", "Our Company Values", "Growth At OuterBox", etc are boilerplate or not required sections; we should remove.
We need to keep Benefits section: The benefits list includes bullet points: Health Insurance, 401(k) & Retirement Savings, Generous Paid Time Off, Flexible Scheduling, Remote-First Culture, Professional Development, Employee Referral Program, And more! Also preceding paragraph: "Empowering your journey through every stage of growth—so you can do your best work and live your best life. Boxer Benefits Exceptional teams deserve exceptional support. Our employee benefits package includes generous paid time off, healthcare coverage, retirement savings options, professional development opportunities, and additional perks designed to help you stay healthy, productive, and fulfilled both at work and at home." We'll keep that as prose then list.
Pay: Salary Description: $65,000 - $80,000. We'll create
Pay
with $65,000 - $80,000 per year
maybe.
Schedule: Not mentioned; we should not create Schedule section.
We need to ensure we use - for any list of duties/requirements/benefits. For responsibilities we have many sentences; we can convert each duty into bullet list. However the instruction: "Use
- for any list of duties/requirements/benefits, and
for prose." It doesn't say we must convert all duties into list; but if we have a list we should use ul. The responsibilities section is a list of duties; we can make each bullet a
- . That seems appropriate.
Similarly requirements: list of bullet points.
Benefits: list.
We need to preserve all substantive information; not invent or summarize away detail. So we need to include each duty exactly as written, maybe split into bullets preserving the wording. We'll need to extract each duty sentence from the "What You Get To Do Every Day" paragraph.
Let's extract duties:
- Plan, develop, and execute advanced paid media strategies across Google Ads, Microsoft Ads, and some social platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes.
- Lead quarterly or monthly planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.
- Measure and report on campaign performance, including lead trends/revenue, budget allocation, quality of search terms, and other relevant metrics.
- Create insightful, action-oriented monthly reports that clearly communicate performance and strategic recommendations to clients.
- Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
- Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for essential clients.
- Conduct in-depth competitor and audience analysis to inform campaign strategies, identify market opportunities, and industry trends.
- Perform keyword research and analyze creative assets, providing data-driven recommendations for optimization.
- Meet expectations for timelines, communication, results, and meaningful deliverables to contribute to company and team retention goals.
- Lead client calls with accessible presentations of complex data, facilitating productive strategy discussions and maintaining regular communication to address concerns proactively.
- Grow business acumen by exploring client industries, staying on top of trends, and using insights to drive smarter strategies.
- Be accountable for outlined client, team, and company targets for individual performance and portfolio of accounts, reporting on metrics as related to company goals.
- Stay informed about the latest digital marketing trends, including algorithm shifts, industry updates, and platform changes. Continuously enhance knowledge and integrate innovative approaches and beta features into client strategies.
- Work flexibly in a dynamic environment, demonstrating creativity and adaptability.
- Implement personalized strategies across managed platforms to maximize efficiency and ROI, using discernment to identify appropriate paid media channels based on client objectives.
- Develop and execute A/B testing strategies to refine campaign elements, utilizing advanced bidding and audience targeting to enhance outcomes.
- Manage and optimize paid media budget allocation across channels and keywords, using a test-and-learn approach to adapt based on performance.
- Oversee end-to-end implementation of paid media campaigns across multiple platforms, ensuring adherence to best practices and client guidelines.
- Actively participate in team meetings, sharing insights and contributing to the agency's collective knowledge base.
- Other duties, as assigned.
We need to keep "Other duties, as assigned." as bullet.
Now requirements: list:
- Minimum 2 years of paid search experience in Google Ads, Bing Ads
- Experience at a digital marketing agency with client-facing experience
- Experience in Google Shopping and Paid Social (LinkedIn and Meta ads)
- Experience in Google Analytics and Looker Studio
- Critical thinking, problem-solving, and troubleshooting skills
- Strong communication skills with the ability to communicate to Customers & Teammates in an approachable, credible manner both verbally and in writing as the role is client-facing
- Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done
- Customer service experience where you managed client relationships or had an influence on customer experience
- Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
- Consultative, analytical background through agency or client freelance contracts.
- Utilize appropriate tools such as Keyword Planner, ChatGPT or related tools to enhance, develop and evaluate optimization strategies & effectiveness
We need to keep each as bullet.
Benefits list: The paragraph before list: "Empowering your journey through every stage of growth—so you can do your best work and live your best life. Boxer Benefits Exceptional teams deserve exceptional support. Our employee benefits package includes generous paid time off, healthcare coverage, retirement savings options, professional development opportunities, and additional perks designed to help you stay healthy, productive, and fulfilled both at work and at home." Then list:
- Health Insurance
- 401(k) & Retirement Savings
- Generous Paid Time Off
- Flexible Scheduling
- Remote-First Culture
- Professional Development
- Employee Referral Program
- And more!
We'll keep those as bullets.
Pay: Salary Description: $65,000 - $80,000. We'll output as
$65,000 - $80,000
maybe per year.
Now we need to ensure we don't include any boilerplate like "Reasonable accommodations may be made..." etc. Also remove "Physical Demands", "Work Authorization/Requirements", "Affirmative Action/EEO Statement", "Our Company Values", "Growth At OuterBox". Also remove duplicated lines.
Now produce HTML fragment:
About the role
OuterBox is seeking a talented Paid Media Strategist for our Professionals team to develop and execute search engine marketing or pay-per-click (PPC) strategies that improve relevant website traffic and ultimately drive qualified leads (and/or sales) for their clients. If you’re ready to take your career to the next level and join an award-winning agency - this job is for you! This role is fully remote, based in the United States. This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable.
Responsibilities
- Plan, develop, and execute advanced paid media strategies across Google Ads, Microsoft Ads, and some social platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes.
- Lead quarterly or monthly planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.
- Measure and report on campaign performance, including lead trends/revenue, budget allocation, quality of search terms, and other relevant metrics.
- Create insightful, action-oriented monthly reports that clearly communicate performance and strategic recommendations to clients.
- Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
- Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for essential clients.
- Conduct in-depth competitor and audience analysis to inform campaign strategies, identify market opportunities, and industry trends.
- Perform keyword research and analyze creative assets, providing data-driven recommendations for optimization.
- Meet expectations for timelines, communication, results, and meaningful deliverables to contribute to company and team retention goals.
- Lead client calls with accessible presentations of complex data, facilitating productive strategy discussions and maintaining regular communication to address concerns proactively.
- Grow business acumen by exploring client industries, staying on top of trends, and using insights to drive smarter strategies.
- Be accountable for outlined client, team, and company targets for individual performance and portfolio of accounts, reporting on metrics as related to company goals.
- Stay informed about the latest digital marketing trends, including algorithm shifts, industry updates, and platform changes. Continuously enhance knowledge and integrate innovative approaches and beta features into client strategies.
- Work flexibly in a dynamic environment, demonstrating creativity and adaptability.
- Implement personalized strategies across managed platforms to maximize efficiency and ROI,
for prose. Do NOT repeat the job title as a heading. Do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short
or drop it. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. IMPORTANT: include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. Prefer a few substantive sections over many thin ones. Thus we need sections: Responsibilities (What You Get To Do Every Day). Requirements (Requirements). Benefits (Benefits). Pay (Salary Description). Possibly "About the role" could be the initial description paragraph before responsibilities. The initial description: "OuterBox is seeking a talented Paid Media Strategist for our Professionals team to develop and execute search engine marketing or pay-per-click (PPC) strategies that improve relevant website traffic and ultimately drive qualified leads (and/or sales) for their clients. If you’re ready to take your career to the next level and join an award-winning agency - this job is for you! This role is fully remote, based in the United States." That's substantive. Could be "About the role". We'll include that as
About the role
with. We need to remove boilerplate: "Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions." That's EEO-like; we should remove. Also "Other duties, as assigned." Might be generic but still part of responsibilities; we can keep as bullet? It's a line; we can include as bullet under responsibilities. Also "This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable." That's part of description; we can include in About the role or responsibilities. Probably include in About the role. Also "Physical Demands", "Work Authorization/Requirements", "Affirmative Action/EEO Statement", "Our Company Values", "Growth At OuterBox", etc are boilerplate or not required sections; we should remove. We need to keep Benefits section: The benefits list includes bullet points: Health Insurance, 401(k) & Retirement Savings, Generous Paid Time Off, Flexible Scheduling, Remote-First Culture, Professional Development, Employee Referral Program, And more! Also preceding paragraph: "Empowering your journey through every stage of growth—so you can do your best work and live your best life. Boxer Benefits Exceptional teams deserve exceptional support. Our employee benefits package includes generous paid time off, healthcare coverage, retirement savings options, professional development opportunities, and additional perks designed to help you stay healthy, productive, and fulfilled both at work and at home." We'll keep that as prose then list. Pay: Salary Description: $65,000 - $80,000. We'll create
Pay
with$65,000 - $80,000 per year
maybe. Schedule: Not mentioned; we should not create Schedule section. We need to ensure we use- for any list of duties/requirements/benefits. For responsibilities we have many sentences; we can convert each duty into bullet list. However the instruction: "Use
- for any list of duties/requirements/benefits, and
for prose." It doesn't say we must convert all duties into list; but if we have a list we should use ul. The responsibilities section is a list of duties; we can make each bullet a
- . That seems appropriate.
Similarly requirements: list of bullet points.
Benefits: list.
We need to preserve all substantive information; not invent or summarize away detail. So we need to include each duty exactly as written, maybe split into bullets preserving the wording. We'll need to extract each duty sentence from the "What You Get To Do Every Day" paragraph.
Let's extract duties:
- Plan, develop, and execute advanced paid media strategies across Google Ads, Microsoft Ads, and some social platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes.
- Lead quarterly or monthly planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.
- Measure and report on campaign performance, including lead trends/revenue, budget allocation, quality of search terms, and other relevant metrics.
- Create insightful, action-oriented monthly reports that clearly communicate performance and strategic recommendations to clients.
- Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
- Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for essential clients.
- Conduct in-depth competitor and audience analysis to inform campaign strategies, identify market opportunities, and industry trends.
- Perform keyword research and analyze creative assets, providing data-driven recommendations for optimization.
- Meet expectations for timelines, communication, results, and meaningful deliverables to contribute to company and team retention goals.
- Lead client calls with accessible presentations of complex data, facilitating productive strategy discussions and maintaining regular communication to address concerns proactively.
- Grow business acumen by exploring client industries, staying on top of trends, and using insights to drive smarter strategies.
- Be accountable for outlined client, team, and company targets for individual performance and portfolio of accounts, reporting on metrics as related to company goals.
- Stay informed about the latest digital marketing trends, including algorithm shifts, industry updates, and platform changes. Continuously enhance knowledge and integrate innovative approaches and beta features into client strategies.
- Work flexibly in a dynamic environment, demonstrating creativity and adaptability.
- Implement personalized strategies across managed platforms to maximize efficiency and ROI, using discernment to identify appropriate paid media channels based on client objectives.
- Develop and execute A/B testing strategies to refine campaign elements, utilizing advanced bidding and audience targeting to enhance outcomes.
- Manage and optimize paid media budget allocation across channels and keywords, using a test-and-learn approach to adapt based on performance.
- Oversee end-to-end implementation of paid media campaigns across multiple platforms, ensuring adherence to best practices and client guidelines.
- Actively participate in team meetings, sharing insights and contributing to the agency's collective knowledge base.
- Other duties, as assigned.
We need to keep "Other duties, as assigned." as bullet.
Now requirements: list:
- Minimum 2 years of paid search experience in Google Ads, Bing Ads
- Experience at a digital marketing agency with client-facing experience
- Experience in Google Shopping and Paid Social (LinkedIn and Meta ads)
- Experience in Google Analytics and Looker Studio
- Critical thinking, problem-solving, and troubleshooting skills
- Strong communication skills with the ability to communicate to Customers & Teammates in an approachable, credible manner both verbally and in writing as the role is client-facing
- Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done
- Customer service experience where you managed client relationships or had an influence on customer experience
- Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
- Consultative, analytical background through agency or client freelance contracts.
- Utilize appropriate tools such as Keyword Planner, ChatGPT or related tools to enhance, develop and evaluate optimization strategies & effectiveness
We need to keep each as bullet.
Benefits list: The paragraph before list: "Empowering your journey through every stage of growth—so you can do your best work and live your best life. Boxer Benefits Exceptional teams deserve exceptional support. Our employee benefits package includes generous paid time off, healthcare coverage, retirement savings options, professional development opportunities, and additional perks designed to help you stay healthy, productive, and fulfilled both at work and at home." Then list:
- Health Insurance
- 401(k) & Retirement Savings
- Generous Paid Time Off
- Flexible Scheduling
- Remote-First Culture
- Professional Development
- Employee Referral Program
- And more!
We'll keep those as bullets.
Pay: Salary Description: $65,000 - $80,000. We'll output as
$65,000 - $80,000
maybe per year. Now we need to ensure we don't include any boilerplate like "Reasonable accommodations may be made..." etc. Also remove "Physical Demands", "Work Authorization/Requirements", "Affirmative Action/EEO Statement", "Our Company Values", "Growth At OuterBox". Also remove duplicated lines. Now produce HTML fragment:About the role
OuterBox is seeking a talented Paid Media Strategist for our Professionals team to develop and execute search engine marketing or pay-per-click (PPC) strategies that improve relevant website traffic and ultimately drive qualified leads (and/or sales) for their clients. If you’re ready to take your career to the next level and join an award-winning agency - this job is for you! This role is fully remote, based in the United States. This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable.
Responsibilities
- Plan, develop, and execute advanced paid media strategies across Google Ads, Microsoft Ads, and some social platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes.
- Lead quarterly or monthly planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.
- Measure and report on campaign performance, including lead trends/revenue, budget allocation, quality of search terms, and other relevant metrics.
- Create insightful, action-oriented monthly reports that clearly communicate performance and strategic recommendations to clients.
- Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
- Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for essential clients.
- Conduct in-depth competitor and audience analysis to inform campaign strategies, identify market opportunities, and industry trends.
- Perform keyword research and analyze creative assets, providing data-driven recommendations for optimization.
- Meet expectations for timelines, communication, results, and meaningful deliverables to contribute to company and team retention goals.
- Lead client calls with accessible presentations of complex data, facilitating productive strategy discussions and maintaining regular communication to address concerns proactively.
- Grow business acumen by exploring client industries, staying on top of trends, and using insights to drive smarter strategies.
- Be accountable for outlined client, team, and company targets for individual performance and portfolio of accounts, reporting on metrics as related to company goals.
- Stay informed about the latest digital marketing trends, including algorithm shifts, industry updates, and platform changes. Continuously enhance knowledge and integrate innovative approaches and beta features into client strategies.
- Work flexibly in a dynamic environment, demonstrating creativity and adaptability.
- Implement personalized strategies across managed platforms to maximize efficiency and ROI,
- for any list of duties/requirements/benefits, and