Paid Media Manager
DAZN · New York, NY · 1 mo ago
HybridAdvertising$70k–$90k/yrFull-time
What You'll Be Doing
- Plan, execute, and optimise Paid Social and PPC campaigns to meet acquisition and engagement goals.
- Manage campaign set-up, tracking, bidding strategies, and creative rotation across multiple markets.
- Analyse performance data to identify insights, trends, and opportunities for improvement.
- Collaborate with brand, creative, and analytics teams to ensure campaigns are audience-driven and on-brand.
- Test and scale new channels, formats, and targeting strategies to drive innovation.
- Maintain accuracy and efficiency in campaign delivery, ensuring spend and performance align with KPIs.
- Support the evolution of DAZN’s paid media best practices and contribute to cross-channel learnings.
- Stay up to date with the latest paid media trends, tools, and platform updates.
What You'll Bring
- Proven hands-on experience managing Paid Social (Meta, TikTok, X, Snapchat) and PPC (Google Ads, YouTube) campaigns.
- Strong analytical skills with the ability to interpret data and translate insights into actionable optimisations.
- Confidence in managing budgets, pacing, and forecasting across multiple campaigns.
- Experience with A/B testing, audience segmentation, and conversion optimisation.
- High attention to detail and ability to manage multiple priorities in a fast-paced environment.
- Excellent communication and collaboration skills.
- A proactive, curious mindset and a passion for continuous learning.
- A genuine enthusiasm for sport, media, and performance marketing.
Benefits
- Access to DAZN
- Up to 15 days of paid time off and 9 days of annual leave
- Health benefits (including dental & eye care)
- A generous sick time package as well as short and long-term disability coverage
- Parental leave offering
- Personal insurances, such as basic life term and personal accident
- Access to a 401(k) retirement plan