Paid Media Fellow

About the role

The Paid Media Fellow will support the Paid Media team, working on a variety of projects across different industries. The role can be based in Chicago, New York, or Washington D.C.

What You'll Do

• Develop strategy and tactics to address client public affairs needs through paid and organic social & digital media
• Create, manage, and optimize social and digital media campaigns using Facebook/Instagram/Twitter/LinkedIn/Pinterest/Snapchat/Google advertising platforms
• Conduct keyword and demographic research to inform targeting strategies within contextual advertising campaigns
• Use analytics tools like Google Analytics, Crimson Hexagon, Meltwater, and Simply Measured to create dashboards, reports, and other documents to update internal staff and clients on campaign results
• Work with the team of in-house designers, developers, and videographers to develop ads that compel people to take action

Requirements

• Experience in all areas of digital marketing and social media advertising
• Bachelor's degree with a background or education in digital marketing, social media advertising, and digital analytics
• Demonstrable aptitude and passion for digital marketing and/or digital political campaigning
• Knowledge of and experience with advertising interfaces on Facebook/Instagram, Twitter, Pinterest, Google AdWords, etc.
• Knowledge of and experience with Google Analytics, Tag Manager, Search Console, and other website tools in the Google suite
• Strong knowledge of Microsoft Office suite, especially PowerPoint and Excel

Benefits

• 100% Company-paid Medical, Dental, and Vision insurance
• Paid parental leave
• 401(k) contributions
• Flexible, hybrid work arrangements (4 days in office)
• 12 paid company holidays per year, up to 39 days individual paid time off
• Winter break: Offices close the last week of the year

Schedule

The Fellow Program typically runs for 8-12 months with the possibility to extend beyond the initial timeframe. Trainees may be eligible for promotion depending on the quality of their work and department availability.