P&A Business Development Specialist

About the role

The P&A Business Development Specialist plays a crucial role in supporting revenue growth and increasing the brand presence of Yamaha in the market through initiatives that focus on Parts, Accessories, Apparel, Yamalube, and Licensing businesses.

Responsibilities

• Proactively identifies and implements opportunities to grow Parts, Accessories, Apparel, Yamalube, and Licensing businesses.
• Monitors market trends, competitor activities, and customer demand signals to surface actionable opportunities.
• Supports development and execution of new business partnerships, licensing opportunities, and supplier relations.
• Pairs with Sales, Marketing, Supply Chain, and Product Teams to develop and implement growth initiatives.
• Aligns internal stakeholders on priorities, timelines, and expected outcomes.
• Manages the day-to-day administration of licensed products and apparel business, including contract agreements, product approvals, and overseeing artwork reviews.
• Coordinates day-to-day activities related to apparel and licensing, including communication with licensees, vendors, and internal stakeholders.
• Helps ensure proper use of trademarks, logos, and brand assets across all licensed and apparel products.
• Collaborates with suppliers and licensees to resolve issues related to product quality, labeling, packaging, or brand compliance.
• Leads the development, review, and approval of Basic Purchase Agreements (BPA) in collaboration with Supply Chain, Legal, and other internal stakeholders.
• Reviews and routes product concepts, artwork, and samples for internal approval to ensure compliance with brand guidelines, trademark usage rules, and quality standards.
• Manages licensing agencies to solicit potential licensees and assists in developing sales presentations and materials.
• Coordinates onboarding of new licensees, including contract setup, and internal process requirements.
• Aids in managing licensing contracts, including tracking agreement status, renewal dates, compliance requirements, and required documentation.
• Maintains licensee performance and assists in tracking sales reports, royalty reports, and contractual obligations.
• Supports the Product Line Manager on long-term strategy and goals.
• Prepares and presents monthly status reports, including sales, inventory, royalties, and project updates.
• Ensures licensed, apparel, and supplier sourced accessories align with brand strategy and business objectives.
• Develops an initial sales forecast and oversees the lifecycle management of Apparel, Yamalube, non-genuine accessories, and licensed products.
• Maintains organized digital and physical files related to contracts, approvals, artwork, product records, and J-Sox compliance.
• Collaborates with Multi-Cultural Cross-Functional Teams.

Requirements

• Bachelor’s Degree in Marketing, Sales, or other Business-related field.
• 3-5 years of Powersports or Motorsports experience preferred.
• 3-5 years of brand marketing experience preferred.
• Experience in sales strategy development, financial and category analysis, consumer marketing, product placement, and competitive and trend analysis.
• Prior Powersports accessory, apparel, or licensing experience strongly preferred.
• Knowledge of the Powersports industry preferred.
• Ability to manage multiple projects simultaneously.
• Experience working with vendors, suppliers, or licensees preferred.
• Strong organizational and coordination skills.
• Strong attention to details.
• Effective written and verbal communication.
• Basic understanding of licensing, trademarks, and branded merchandise programs.
• Proficiency in Microsoft Office (Excel, PowerPoint, Outlook, Word).
• Must be able to lift 30 lbs.
• Travel up to 15% of the time.

Qualifications

• BA/BS Degree in Marketing, Sales or other Business-related course of study is required.

Skills and Abilities

• Knowledge of the Powersports industry preferred.
• Ability to manage multiple projects simultaneously.
• Experience working with vendors, suppliers, or licensees preferred.
• Strong organizational and coordination skills.
• Strong attention to details.
• Effective written and verbal communication.
• Basic understanding of licensing, trademarks, and branded merchandise programs.
• Proficiency in Microsoft Office (Excel, PowerPoint, Outlook, Word).

Benefits

• 401(k) and Profit Sharing
• Fertility Benefits
• 37.5-hour work-week
• Medical, Dental, Vision
• Life and AD&D Insurance
• Wellness Program
• Short-Term Disability Coverage (for hourly roles)
• Long-Term Disability
• Student Debt Repayment Benefits
• Ability to borrow Yamaha product
• Reports to: P&A Business Division Manager

What's In It For You

• Equal Opportunity Employer
• Committed to Diversity and Inclusion