Outside Sales Representative

Primary Responsibilities

• Develop and grow business with existing and prospective retail partners throughout the assigned territory.
• Identify qualified new accounts that align with DITA's brand positioning and long-term growth strategy.
• Build, maintain, and strengthen relationships with independent optical retailers and key decision-makers.
• Present DITA collections and product launches to existing and prospective customers.
• Conduct account visits, product training, merchandising support, trunk shows, and other customer-facing activities as appropriate.
• Represent DITA at industry trade shows, regional events, and customer meetings.
• Develop territory plans designed to achieve mutually established sales objectives.
• Monitor sales performance, identify growth opportunities, and recommend strategies to maximize territory results.
• Collaborate with marketing and product teams by sharing customer feedback, competitive intelligence, and market trends.
• Serve as a knowledgeable ambassador for the DITA brands by communicating the company's heritage, craftsmanship, and commitment to quality.
• Maintain professional communication and provide timely follow-up with customers and internal business partners.

Preferred Qualifications

• Minimum two years of experience selling premium eyewear, luxury accessories, fashion products, or comparable brands.
• Established relationships within the independent optical industry in all or a significant portion of the assigned territory.
• Demonstrated success in business development, account management, and territory growth.
• Strong presentation, negotiation, and interpersonal communication skills.
• Excellent organizational and territory management abilities.
• Able to travel extensively throughout the assigned territory.
• Experience delivering product education and brand presentations.
• Self-motivated with strong business acumen and the ability to manage multiple priorities.
• Passion for luxury products, craftsmanship, and exceptional customer experiences.

About DITA

Founded in 1996, DITA is recognized as one of the world’s leading independent luxury eyewear brands. DITA products are distributed through more than 5,000 premium retail partners in over 70 countries and include the DITA, DITA-Lancier, Epiluxury and Christian Roth collections. With headquarters in Aliso Viejo, CA, Dublin, Ireland, and Japan, DITA continues to set the standard for design innovation and craftsmanship.

Opportunity Details

Territory: Minnesota, Iowa, Nebraska, Missouri & Kansas
Remote territory-based position
Extensive regional travel required
Compensation structure and engagement terms will be discussed during the interview process and will be based on the selected engagement model and candidate qualifications.