Operations and Marketing Coordinator

About the role

The Operations & Marketing Coordinator plays a dual strategic and administrative role as the operational backbone and the welcoming face of the Capitol Applied Learning Labs (CALL), Georgetown University. This position is uniquely positioned at the intersection of student engagement, community building, and operational strategy.

Responsibilities

• Serve as the primary point of contact and welcoming presence to actively build a vibrant, inclusive CALL community among prospective/current students, alumni, faculty, and external practitioners.
• Web & Digital Communications Management: Meticulously maintain and update the CALL website and blogs using WordPress, ensuring all public-facing information and digital brand assets are accurate and engaging.
• Contract & HR Administration: Partner with the Provost’s Office to execute and track complex faculty and practitioner contracts, while managing onboarding and HR transactions for staff and independent contractors.
• Strategic Marketing & Recruitment: Author, design, and distribute digital marketing campaigns, newsletters, social media content, and printed collateral to drive student recruitment and program visibility.
• Academic Operations & Enrollment Support: Collaborate closely with university registrar and scheduling teams to coordinate course registration, manage classroom scheduling, and facilitate seamless student enrollment.
• Support budget planning, track instructional costs, manage the unit ProCard under strict university compliance policies, and perform monthly budget reconciliations with the MCFO.
• Supervise, hire, and approve hours for a team of 5+ undergraduate student workers, while managing physical office operations and supply procurement.
• Work Interactions: The Operations and Marketing Coordinator will work under direct supervision of the CALL Director. This position will work closely with other CALL and GU staff to complete administrative functions related to specific projects and to coordinate meetings, agendas, and related materials. This position will also maintain relationships with HR, MCFO (Main Campus Finance Office), and Provost’s Office to complete HR and financial transactions. The position will also serve as manager and supervise a team of 5+ undergraduate student workers that will work on various CALL projects.

Qualifications

• Education: Bachelor’s Degree required; Master’s Degree (conferred or in progress) preferred.
• Experience: 2–3 years of professional work experience, ideally in higher education, student affairs, hospitality, or a fast-paced, start-up-like environment.
• Attention to Detail: Exceptional organizational skills with a proven track record of handling high-stakes tasks like contract tracking, website maintenance, and financial reconciliation flawlessly.
• Interpersonal & Communication Skills: Outstanding verbal and written communication skills; comfort serving as a high-energy, front-facing representative to diverse audiences including students, executive leadership, and external practitioners.
• Marketing Savvy: Experience utilizing traditional and digital marketing, content marketing, and social media platforms to build brand engagement.
• Technical Literacy: Proficiency with WordPress (or equivalent content management systems) for website maintenance and updates. Experience working with database management software for data tracking and operational organization. Experience with using Canva, Adobe, and/or other marketing platforms for digital content creation. Literacy with Microsoft Office applications, including Word and Excel, and Google Suite applications, like Gmail, Google Docs, and Google Sheets.

Pay

The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is: $44,022.00 - $73,406.80 Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors.