New Truck Sales Manager
Overview
The New Truck Sales Manager is responsible for leading and growing new truck sales operations at an International Truck dealership. This role oversees sales strategy, team performance, customer relationships, and alignment with OEM programs to drive market share, profitability, and customer satisfaction.
Key Responsibilities
Lead, coach, and develop the new truck sales team to achieve sales volume, gross profit, and market share objectives.
Establish and execute sales strategies aligned with dealership goals and International OEM programs.
Manage the full new truck sales lifecycle including prospecting, quoting, negotiations, ordering, and delivery coordination.
Build and maintain strong relationships with fleet customers, owner-operators, and commercial accounts.
Collaborate with finance, service, parts, and operations teams to deliver complete transportation solutions.
Monitor sales performance metrics, pipeline activity, and forecasting to ensure consistent results.
Ensure accurate pricing, specification development, and compliance with OEM guidelines and dealership policies.
Support customer retention through proactive communication, issue resolution, and long-term account management.
Participate in OEM meetings, training, and initiatives to stay aligned with product updates and market trends.
Promote a professional, ethical, and customer-focused sales culture across the department.
General Knowledge and Skills
Strong knowledge of Class 6-8 trucks, vocational applications, and commercial sales processes.
Proven leadership ability with experience coaching, motivating, and holding sales teams accountable.
Excellent negotiation, communication, and relationship-building skills.
Financial acumen with the ability to manage margins, incentives, and forecasting.
Strategic mindset with the ability to identify market opportunities and grow key accounts.
Proficiency with CRM systems, sales reporting tools, and OEM ordering platforms.
Ability to work cross-functionally to support dealership profitability and customer success.
Desired Education and Experience
A high school diploma or equivalent (Bachelor’s degree preferred).
Previous experience in commercial truck sales required.
Prior sales management or leadership experience strongly preferred.
Experience with International Trucks or similar OEMs a plus.
Benefits
Health Insurance
401(k) Retirement Plan
Paid Time Off (PTO)
Competitive Compensation Plan
Vehicle Allowance or Demo (if applicable)
Flexible Scheduling
General Information
This job description is not intended to be an exhaustive list of all duties, responsibilities, or requirements. The dealership reserves the right to modify or assign additional responsibilities as business needs change. We are an Equal Opportunity Employer.