New Business & Media Sales Lead

New business origination

• Source opportunities through direct outreach, warm networks, referrals, inbound interest, and relevant industry relationships.
• Identify high-potential brands and companies with clear needs across performance media, creator marketing, or integrated campaigns.
• Research target accounts and create thoughtful outreach that connects Avenue Z’s capabilities to the prospect’s business priorities.
• Partner with internal leaders to refine outreach strategy, meeting narratives, and conversion plans.

Consultative media sales

• Lead discovery and executive conversations with confidence, curiosity, and strong commercial judgment.
• Translate client goals into integrated media and marketing opportunities rather than selling disconnected services.
• Position Avenue Z’s capabilities clearly, including performance media, public relations, AI search optimization, creator marketing, and broader digital growth programs.
• Create persuasive pitches and proposals that connect strategy, channel mix, expected impact, and investment.
• Navigate objections, buying committees, procurement processes, and budget conversations while maintaining deal momentum.
• Clearly communicate client needs, commercial context, and success criteria to internal strategy and delivery teams.

Deal advancement and closing

• Move opportunities from initial interest to qualified pipeline, proposal, negotiation, and signed engagement.
• Establish clear qualification standards, next steps, timelines, stakeholders, and close plans for every active opportunity.
• Cook up internal stakeholders around pitch preparation, capabilities positioning, pricing input, and proposal strategy.
• Keep momentum across every live opportunity with timely follow-up and strong executive communication.
• Surface pipeline risks, stalled deals, competitive dynamics, and market feedback quickly and clearly.
• Ensure a clean handoff from closed business into contracting, onboarding, and delivery.

Market presence and intelligence

• Represent Avenue Z externally with credibility, polish, and strong commercial instincts.
• Attend high-value events and conferences selectively, turning participation into meetings, introductions, and qualified pipeline.
• Build relationships with founders, CMOs, growth leaders, investors, and other referral sources that can lead to direct business.
• Bring back intelligence on buyer needs, competitive positioning, media trends, and emerging opportunity areas.
• Help leadership refine sales messaging and the go-to-market approach based on real signals from the field.