National Sales Manager – B2B Sales

Sales Leadership

Lead, coach, and develop a team of five Account Managers. Conduct weekly sales meetings and one-on-one coaching sessions. Recruit, interview, hire, and onboard future sales professionals. Establish KPIs, sales quotas, and performance expectations. Review sales calls and provide ongoing coaching to improve closing effectiveness. Develop sales scripts, SOPs, and best practices that improve consistency and results. Build a high-performance culture centered around accountability, continuous improvement, and customer service.

Business Development

Manage your own assigned sales territory while leading the team. Prospect, cold call, and close new business opportunities. Handle key national accounts and larger, long-term sales opportunities. Build and strengthen customer relationships throughout the entire sales cycle. Support forecasting and revenue planning alongside executive leadership.

Sales Operations & Strategy

Monitor CRM activity, pipeline health, and sales metrics. Analyze performance data and identify opportunities for improvement. Manage inbound website leads and oversee lead distribution. Coordinate participation in industry trade shows and customer events. Partner with leadership to improve marketing initiatives and lead generation efforts. Help implement AI-driven sales tools and modernize CRM processes.

Requirements

• 2+ years of Sales Management experience
• Proven experience hiring, coaching, and developing successful sales teams
• Strong background in B2B product sales
• Experience managing outbound prospecting and cold-calling environments
• CRM experience
• Excellent leadership, communication, and organizational skills
• Ability to motivate teams while holding them accountable for performance

Preferred Experience

• Leading inside sales teams
• Creating sales processes and documentation
• Trade show or event management experience
• Knowledge of AI sales tools, automation, or CRM optimization
• Golf industry experience (but not required)

Pay

Nesco Resource offers a comprehensive benefits package for our associates, which includes a MEC (Minimum Essential Coverage) plan that encompasses Medical, Vision, Dental, 401K, and EAP (Employee Assistance Program) services.

Schedule

Nesco Resource provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.