Mgr Area MH Sales

Develops and implements strategic marketing plans, sales plans, and forecasts

Sets and achieves corporate objectives for products and services through strategic marketing and sales plans.

Maintains key client relationships through planning, client visits, and follow-up meetings.

Manages sales/marketing operating budgets

Develops and manages budgets for sales and marketing activities.

Plans and oversees advertising and promotion activities

• Print, online, electronic media, and direct mail campaigns

Develops and recommends product positioning, packaging, and pricing strategy

• To maximize long-term market share

Ensures effective control of marketing results

• Takes corrective action to ensure marketing objectives are within budget

Monitors competitor products, sales, and marketing activities

Keeps track of competitor actions and adjusts marketing strategies accordingly.

Establishes and maintains relationships with industry influencers and key strategic partners

Builds and maintains relationships to support business growth.

Guides preparation of marketing activity reports and presents to executive management

Prepares and presents reports to senior management for decision-making.

Directs sales forecasting activities and sets performance goals

Directs forecasting activities and establishes performance goals for sales teams.

Coordinates sales distribution by establishing sales territories, quotas, and goals

Coordinates sales efforts across different territories and sets performance targets.

Represents company at trade association meetings

Attends industry events to promote company products and network with peers.

Coordinates liaison between sales department and other sales-related units

Facilitates communication and collaboration between various sales units.

Analyzes and controls expenditures of division to conform to budgetary requirements

Monitors and manages expenses to ensure they align with budget constraints.

Assists other departments within organization to prepare manuals and technical publications

Collaborates with other departments to develop and publish marketing materials.

Prepares periodic sales reports

• Showing sales volume, potential sales, and areas of proposed client base expansion

Reviews and analyzes sales performances against programs, quotes, and plans

Evaluates sales performance against set goals and adjusts strategies as needed.