Membership Sales & Business Development Manager

About D1 Training

At D1 Training, our mission is simple: "You pick the goal. We help you get there." Our training programs are built on the same principles used by Division-I collegiate athletic programs. From youth athletes to busy professionals, we help members develop strength, confidence, athleticism, and long-term healthy habits. Our culture is built around energy, accountability, positivity, and relationships. Every day we have an opportunity to make an impact on someone's life, and we take that responsibility seriously.

Position Overview

The Membership Sales & Business Development Manager will be responsible for driving membership growth, improving member retention, building community partnerships, and helping create an exceptional D1 experience. This individual will drive the sales process from lead generation through enrollment while supporting daily gym operations and member engagement initiatives. The ideal candidate is highly organized, competitive, outgoing, and comfortable working toward aggressive performance goals. This role is perfect for someone who wants to build a career in fitness business leadership while making a meaningful impact in the community.

Primary Responsibilities

• Membership Sales & Lead Conversion
  • Manage incoming leads from website inquiries, social media, referrals, walk-ins, events, and outreach campaigns
  • Conduct facility tours and consultations
  • Present membership options and recommend programs based on individual goals
  • Consistently achieve and exceed monthly sales goals
  • Follow up with prospects through phone calls, text messaging, email, and CRM systems
  • Maintain an organized sales pipeline with consistent lead nurturing
  • Convert trials, assessments, and guest visits into memberships
  • Create urgency and confidently close sales opportunities
• Community Outreach & Business Development
  • Build relationships with schools, youth sports organizations, athletic directors, coaches, businesses, and community leaders
  • Develop strategic partnerships that generate new memberships
  • Represent D1 Training at community events, sports tournaments, and networking opportunities
  • Create referral programs and member ambassador initiatives
  • Generate corporate wellness and team training opportunities
  • Actively identify new growth opportunities throughout the Toledo market
• Member Retention & Customer Experience
  • Ensure every prospective and current member receives a first-class experience
  • Conduct membership reviews and progress check-ins
  • Build strong relationships with families, athletes, and adult members
  • Help improve retention through communication and engagement initiatives
  • Resolve concerns quickly and professionally
  • Support implementation of member appreciation events and special promotions
• Operational Support
  • Assist with daily facility operations
  • Manage membership setup and account maintenance
  • Process payments and update membership information
  • Support front desk operations when necessary
  • Maintain accurate sales reporting and KPI tracking
  • Collaborate with coaches and leadership to maximize member success

What Success Looks Like

• Consistently exceed sales goals
• Generate new business opportunities through community networking
• Help grow recurring membership revenue
• Improve member retention and engagement
• Build strong relationships throughout the Toledo community
• Contribute to a positive, high-performing team culture
• Become a trusted leader within the organization

Qualifications

• Required
  • 2+ years of proven sales experience
  • Strong track record of meeting or exceeding sales goals
  • Excellent communication and relationship-building skills
  • Ability to confidently sell premium services
  • Self-motivated and highly competitive
  • Strong organizational and follow-up skills
  • Ability to work evenings and occasional weekends
• Preferred
  • Fitness industry experience
  • Membership sales experience
  • Retail sales experience
  • Business development experience
  • CRM experience
  • Sports, coaching, or athletic background

Compensation

• Base Salary + Performance Incentives
• Compensation includes a competitive base salary plus performance incentives tied to:
  • New memberships sold
  • Membership growth
  • Retention performance
  • Business development initiatives
  • Revenue generation
• Top performers will have significant earning potential.

Benefits

• 401(k)
• Bonus based on performance
• Company parties
• Competitive salary
• Employee discounts
• Free food & snacks
• Opportunity for advancement
• Profit sharing
• Training & development
• Complimentary D1 Training membership
• Employee discounts on D1 programs and merchandise
• Professional development opportunities
• Career advancement opportunities
• Performance-based bonus program
• Positive, high-energy team environment
• Opportunity to make a lasting impact in the Toledo community