Media Relations Strategist - Technology
Vanguard · Malvern, PA · 1 mo ago
HybridMarketingFull-time
About the role
Vanguard seeks a Media Relations Strategist with technology sector experience to serve as a spokesperson and counsel to partners, translating complex topics into compelling insights and strengthening Vanguard’s reputation as a technology leader.
Responsibilities
- Provides consultation to develop public relations communications that drive identified business outcomes.
- Translates business strategies and initiatives into messaging and content.
- Prioritizes communications and messages to maximize impact on target external client audiences, including the general public, customers, crew, governmental bodies, suppliers, and the media.
- Creates effective and compelling public relations content based on deep understanding of target audiences and the evolving external technology landscape.
- Partners with business areas to ensure appropriate public relations and communications support.
- Serves as a spokesperson, manages incoming inquiries from the media, arranges interviews, and prepares subject matter experts to address the public or media.
- Determines the most effective and efficient ways to execute key public relations deliverables.
- Captures key metrics and measures the effectiveness of external client communication.
- Uses and disseminates industry best practices across the business.
- Acts as a trusted advisor to influence, coach, and negotiate with stakeholders.
- Creates press releases and other communication materials across owned, earned, and shared channels that are professional, effective, and accurate.
- Applies Vanguard's style, usage, and brand standards to ensure consistency.
- Develops and strengthens working relationships with key influencers across the organization and in the industry to support public relations and business objectives.
- Participates in special projects and performs other duties as assigned.
Qualifications
- Undergraduate degree or equivalent experience required; degree in Communications, Public Relations, Journalism, Finance, or related field strongly preferred.
- Minimum five years’ related work experience, including experience in financial communications, media relations, or asset management.
- Experience serving as a spokesperson and managing media inquiries strongly preferred.
- Strong writing and storytelling skills, with the ability to communicate complex technology and financial topics clearly and effectively.
- Experience advising stakeholders and contributing to communications strategy in fast-paced, high-visibility environments.
- Sound judgment and ability to balance risk, reputation, and business priorities—particularly in sensitive situations.
- Demonstrated ability to build relationships with technology-focused media.
- Ability to manage multiple workstreams independently while collaborating effectively across teams.
- Experience using data and insights to evaluate communications effectiveness and drive continuous improvement.
- Proven ability to mentor others and contribute to team development.