Media Planner

About the role

Genius is the leading destination for music, lyrics, and the stories behind the songs. At the intersection of music, technology, and culture, Genius connects fans with deeper meaning behind the world’s most influential music. Join an exceptionally talented team of engineers, designers, product leaders, and business builders who are shaping the future of music and media.

Responsibilities

• Support Sales team with day-to-day RFP and RFI submissions
• Participate in brainstorming sessions with internal Sales, Marketing, and Branded Content teams to develop client proposals
• Create strategic media plans in both MediaLab and client templates with a strong focus on execution feasibility and client KPIs
• Work closely with Ad Ops to confirm ad inventory and accurately forecast availability for client proposals
• Fill out internal budget sheets and client-facing ad specs documents to accompany media plans
• Respond to spec-related questions, as well as general media plan inquiries from clients and internal teams
• Revise media plans based on client feedback and budget adjustments
• Support Account Management with campaign implementation tasks including creating Insertion orders in MediaLab template, reviewing the accuracy of client-issued Insertions Orders, inputting media plans into the order management system, and confirming ad inventory for sold programs
• Present the media plan and social distribution elements during internal kick-off calls, ensuring all key details are communicated to the Account Manager and all post-sale stakeholders
• Support with administrative tasks that relate to revenue-generating initiatives

Requirements

• 1+ year of media planning experience in digital at an agency or publisher
• Team player, reliable, and works well with multiple teams
• Excellent organization, time management, and prioritization skills
• Excellent verbal and written communication skills
• Detail-oriented, problem-solver, and critical thinker
• Fast learner, able to juggle multiple deliverables and work under tight deadlines
• Proficient in Microsoft Excel
• Strong Microsoft PowerPoint / Keynote skills
• General knowledge of ad specs
• Willingness to work outside of normal business hours, when needed
• Proficient in Mediaocean Prisma for Sellers
• Advertising Operations experience with third-party ad serving platforms/rich media providers (OAS, DFP/DFA/DART, Atlas, PointRoll, Eyeblaster, Eyewonder, Sizmek, IAS, DoubleVerify, MOAT)

Qualifications

• Bachelor’s degree preferred in Marketing, Advertising, Communications, Media Studies, Business, or a related field

Skills

• Media Planning
• Excel
• Microsoft PowerPoint / Keynote
• Ad Specs Knowledge
• Third-Party Ad Serving Platforms/Rich Media Providers Experience

Benefits

The base salary range for this position is $70,000–$80,000 and is determined based on a variety of factors, including experience, education, relevant skills, and industry knowledge.

Pay

The base salary range for this position is $70,000–$80,000 and is determined based on a variety of factors, including experience, education, relevant skills, and industry knowledge.

Schedule

Candidates must be located in the Los Angeles area. Candidates hired in Los Angeles will be required to work onsite in our Beverly Hills office three to four days per week, or as needed.