Media Planner
GAINOR · New York, NY · Today
Marketing$60k–$65k/yrFull-time
About The Role
Own the end-to-end planning, activation, optimization, and reporting of integrated digital media campaigns. Develop strategic media plans across paid social, paid search, programmatic, and direct-buy channels aligned with client objectives. Lead day-to-day client communication, presenting recommendations, campaign performance, and optimization strategies. Oversee campaign execution, pacing, budgets, and junior team members to ensure flawless delivery. Collaborate across teams to improve audience strategy, creative performance, and overall campaign results.
About You
- 2–4 years of digital media planning, buying, and strategy experience within an agency
- Hands-on experience with Meta Ads, Google Ads, TikTok Ads, Snapchat Ads, or similar platforms
- Strong understanding of paid social, paid search, programmatic, and campaign optimization
- Confident client communicator with strong analytical and project management skills
- Entertainment or media industry experience is a plus
Pay
$60,000 - 65,000 annually, based on experience
Schedule
Hybrid — New York, NY