MEDIA EXECUTIVE - WDTV
Gray Media is a growing multimedia company headquartered in Atlanta, Georgia, and the nation’s largest owner of top-rated local television stations and digital assets. The portfolio reaches approximately 37% of U.S. television households across 117 markets, including 80 markets with the top-rated station and 100 markets with the first or second highest-rated station. Gray also owns the largest Telemundo Affiliate group (46 markets) and Gray Digital Media, a full-service digital agency offering advanced digital marketing strategies and products.
WDTV (CBS), WVFX (FOX), EVFX (CW), and EDTV (MeTV) combine with Gray Digital Media to form the strongest marketing platform in North Central West Virginia. WDTV and WVFX reach more households than any other local station, delivering several hours of local news, weather, and sports. WDTV, as a CBS affiliate, carries high-profile programming including Pittsburgh Steelers games, March Madness, The Grammys, CMT Awards, The Masters, and the PGA Championship. WVFX, as a FOX affiliate, features NCAA football (Big 10 and Big 12), NFL, NASCAR, Major League Baseball, and the area’s exclusive 10 pm local news.
About the role
The station is seeking a high-energy Media Executive to sell and service local business customers. Products include TV commercials, digital display ads, audience targeting campaigns, streaming TV, streaming radio, gaming, and more. This position offers a salary plus bonus opportunities with significant growth potential at the second-largest TV broadcast company in the U.S.
Responsibilities
- Network and secure meetings with new customers
- Research, develop, and present customized marketing plans
- Ensure timely follow-through and implementation of plans
- Help businesses grow or meet their objectives
Requirements
- Media sales experience is a plus but not required; prior sales experience should be listed
- Strong communication, organizational, writing, and presentation skills
- Energetic, professional appearance, and perseverance
- Ability to multitask and meet deadlines
- Valid driver’s license with a good driving record