Media Buyer
Prosana · United States · 1 mo ago
RemoteRemoteAdvertising$10/hrFull-time
About the role
This fragrance brand made $10M in its first year by focusing on performance marketing, pitching what the scent actually does for you first so the great price feels like an added perk. Now 95% of revenue comes from men, while the female side of the business is almost untouched—a handful of concepts tested a week against dozens on the men's side, in a $40k/day ad account. You're not inheriting a playbook here, you're writing one from scratch, with real spend behind your ideas from week one. This is a fully remote, full-time independent contractor role on EST hours.
What's in it for you
- Full Autonomy. Total ownership of budget, account architecture, pacing, and scaling decisions.
- Pure Growth Mandate. You're here to more than double daily spend, not protect a legacy number.
- Performance Upside. Uncapped performance incentives tied directly to account spend and revenue scaling.
- Leverage for Strategy. A junior buyer handles campaign uploads, launches, and administrative workflows so you focus purely on media strategy.
- Unlimited Development. Paid consultations, training, and resources to keep you at the top of your game.
What you're getting into
- Own Meta campaign architecture end-to-end to hit NC ROAS and NC CPA targets.
- Trade actively in the account daily—shifting budget dynamically across campaigns, ad sets, and dayparts based on real-time trends.
- Synthesize multi-KPI signals (NC ROAS, NC CPA, frequency, CTR, hook rate) to diagnose fatigue, auction dynamics, or tracking issues before taking action.
- Feed the creative team actionable reports on what angles to iterate, scale, or kill.
- Build a testing framework and account structure engineered to hold efficiency at $100k/day.
Who you are
- $1M+/month Meta Scale: Direct ownership of Meta accounts spending $1M+ monthly for DTC brands on a single ad account.
- Deep knowledge of Meta's auction dynamics, attribution models, and mechanics that standard dashboards fail to explain.
- Proven ability to make scaling calls based on complex, multi-variable data sets.
- Comfortable with fast-paced spend environments, including active account trading on weekends when performance demands it.
- Fluent in Meta Ads Manager and Triple Whale.
- Bonus if you've: Used post-purchase/LTV data for top-of-funnel decisions, worked alongside an in-house creative team, or managed media for subscription/consumable products.