Media Analyst

About the role

We are currently seeking a Media Analyst to join our Shared Services Analytics Team. This role is a critical partner to our advertising teams and provides a great opportunity to join a high performing team in a hands-on role helping drive business and shape strategy.

Responsibilities

• Partner with our paid media teams to deliver actionable analytics and performance insights
• Build and maintain cross platform advertising reporting and KPI frameworks (i.e. Amazon SA/DSP, Walmart Connect, Target Roundel, TikTok Ads, other TBD)
• Develop automated dashboards and performance tracking in Power BI to monitor media efficiency and outcomes
• Lead test and learn initiatives, including test design, execution, validation, and post analysis
• Monitor retailer POS trends and promotional activity to inform media optimization and planning
• Expand adoption and usage of advanced analytics tools (e.g., Amazon Marketing Cloud, Brand Analytics, Scintilla)
• Partner with agencies and platform teams to evaluate incrementality frameworks and support MMM efforts
• Act as subject matter expert for assigned tools and train team members on analytics tools, including Copilot
• Champion a data-driven, experimentation-focused culture across advertising teams

Requirements

• Education: Bachelor's degree in a marketing or digital analytics related field
• Experience: 2+ years of marketing or digital analytics experience
• Mindset: Curious, results-oriented, and proactive in identifying insights and opportunities
• Execution excellence: Highly organized, able to manage multiple projects in parallel, and deliver reliably against timelines
• Technical skills: Familiarity with SQL and modern analytics tooling; ability to learn and adopt new platforms quickly
• Visualization & reporting: Proficiency in Power BI (or similar tools) to build scalable, automated dashboards
• Cross platform analytics expertise: Working knowledge of major retail and paid media platforms (i.e. Amazon SA/DSP, Amazon Marketing Cloud, Walmart Connect, Target Roundel, TikTok Ads)
• Data management: Comfort working with large, disparate datasets; strong attention to data quality, validation, and governance

Qualifications

We are a drug-free workplace and an EEO employer. Please note: This role will be filled by our internal recruitment team, so no assistance is needed from any outside staffing agency at this time.

Benefits

Total compensation includes profit sharing bonus potential, 401k matching, and a variety of other benefits (details can be found here).