Marketing Specialist/Marketing Specialist, Senior

What You’ll Do

• Lead, develop, and execute innovative marketing campaigns, advertising programs, and promotions aligned with strategic goals
• Design and implement creative strategies to increase awareness and adoption of alternative transportation options
• Manage end-to-end marketing programs, including research, planning, execution, performance tracking, and evaluation
• Analyze market trends and data to generate actionable insights and inform strategic decisions
• Develop scopes of work, issue RFPs, evaluate proposals, and support contract negotiations with vendors and consultants
• Collaborate with internal teams and external partners to deliver high-impact campaigns on time and within budget
• Oversee and monitor program budgets, ensuring efficient allocation of resources and reporting to leadership

What We’re Looking For

• Bachelor’s degree in Marketing, Business, Communications, or related field
• Minimum of five years of professional marketing, promotions, or events experience (Senior level only, 3 years for Specialist)
• Strong sales, outreach, and relationship-building skills
• Experience developing and managing marketing campaigns and budgets
• Able to analyze data and translate insights into actionable strategies
• Excellent presentation, communication, and interpersonal skills
• Spanish language proficiency (reading, writing, and speaking) required for both levels
• Valid California driver’s license required

Why You’ll Love It Here

• Play a key role in expanding sustainable transportation solutions
• Lead creative campaigns and community-focused initiatives
• Work with diverse stakeholders across business, education, and public sectors
• Make a measurable impact on ridership and regional mobility
• Join a team where innovation, integrity, and strategic thinking are valued