Marketing Specialist III

Responsibilities

• Lead assigned pursuits and market initiatives, qualifications, proposals, presentations, and award submittals from planning through delivery, ensuring quality, schedule, and stakeholder coordination.
• Review RFP/RFQ and client's needs.
• Compose an outline of criteria/responsibilities.
• Assign responsibilities/monitor deadlines.
• Produce content which best meets client's criteria.
• Write/edit content.
• Lead kickoff and quality review meetings.
• Lead marketing campaigns, digital content, and social media initiatives including:
• Collect and analyze relevant market data.
• Assemble detailed data reports on specific market verticals and clients across multiple industries.
• Utilize market data to create and disseminate targeted messaging across multiple platforms.
• Research and analyze keywords, develop content, develop landing pages and track click-thru rates, conversion rates and overall ROI.
• Design and edit marketing/business development documents (i.e. digital and print assets) and contribute to the development of marketing and pursuit strategies.
• Research and prepare analytics, reports and recommendations.
• Cook up and execute marketing communications, digital content, industry events, conferences, and other market-facing activities as required, which may require some travel.
• Track and maintain internal database of project descriptions, resumes, standard content, clients, subconsultants, contacts (i.e. CRM).
• Create website and digital content that supports business development and market initiatives.
• Identify risks, opportunities, and process improvements, and proactively recommend solutions to support successful marketing and pursuit outcomes.

Requirements

• Bachelor’s degree (marketing, communications, English, journalism, business administration or technical field) with a minimum of 5 years of relevant experience, with 3+ years of experience in the Architecture/Engineering/Construction (AEC) industry preferred.

Qualifications

• Proficient in Microsoft Office and Adobe Creative Suite (i.e. InDesign).
• Organizational and time management skills, multi-tasking and prioritizing.
• Excellent written and verbal communication skills, with strong editing capabilities.
• Extremely detail oriented and acute attention to accuracy.
• Ability to work independently.
• Ability to lead marketing assignments and coordinate stakeholders with minimal supervision.
• Advanced analytical, problem-solving, and decision-making skills.
• Understanding of marketing, communications, and business development principles.
• Knowledge of AEC industry terminology and procedures.

Skills

• Proficient in Microsoft Office and Adobe Creative Suite (i.e. InDesign).
• Excellent written and verbal communication skills, with strong editing capabilities.
• Advanced analytical, problem-solving, and decision-making skills.
• Understanding of marketing, communications, and business development principles.
• Knowledge of AEC industry terminology and procedures.

Benefits

At Haskell, we offer a comprehensive benefits package, including health insurance, retirement plans, professional development opportunities, and more. Join us and be part of a team where your contributions make a difference.

Pay

TBD

Schedule

TBD