Marketing Programs and Systems Coordinator (47891)

About the role

At Sashco, we seek a systems geek, process guru, marketing smart, event coordinator, product development nerd, organizing wizard, strategic amplifier, highly accountable, self-directed, and reliable individual to join our team.

Responsibilities

• Build and improve end-user marketing nurture journeys with an eye towards improvement and growth of the same
• Project manage end-user initiatives, as well as product and service development initiatives, to ensure on-time launch of the initiatives
• Help ideate and assist with creation of new product and service business plans, from concept to creation, assisting with of a variety of tasks including asset creation, market research, pro forma growth and ROI targets, and more
• Manage projects from start to finish, mapping out steps with stakeholders from multiple teams, deliverables and deadlines and driving to a quality work product and on-time completion
• Cook up and manage all logistical aspects of end-user events and tradeshows
• Help create and track metrics that define the health of our processes and systems
• Understand end-user perspective to ensure it is incorporated into marketing systems and process design, resulting in a positive user experience and always-improving conversion
• Aid in maintaining product gross margin targets via tracking of price vs competition
• Design and execute market research surveys
• Coordinate and project manage direct customer requests
• Coordinate and manage SWAG purchases
• Assist with other duties as assigned

Qualifications

• 5+ years’ experience in marketing coordination
• 5+ years’ experience building and improving digital nurture journeys
• 1+ years’ experience in event coordination
• Familiarity and confidence with CRM and marketing automation building and the platforms used (e.g. Salesforce, Constant Contact, HubSpot, etc.)
• Strong understanding of email marketing best practices
• Comfortable using tools like WordPress, Canva, Google Analytics, and the Microsoft suite of products
• Excellent attention to detail
• Effective interpersonal skills to be able to communicate with all levels of personnel, community members, and company leadership with tact, consideration, and respect
• A desire to engage with Sashco’s unique and quirky culture
• Bonus points for anyone fluent in Spanish or with experience in the construction or home improvement industry