Marketing Program Manager - Games (Contractor)

Responsibilities

• Support Product Marketing Managers in executing end-to-end GTM plans from early planning through launch and post-launch support for multiple launches or initiatives in parallel.
• Translate GTM strategy into clear timelines, milestones, and workback plans.
• Track launch readiness across messaging, assets, approvals, localization, and channels.
• Cook up launch readiness syncs, milestone reviews, and launch checkpoints.
• Ensure alignment of channel plans against GTM priorities and partner with channel owners to confirm readiness and execution.
• Identify and proactively resolve blockers or execution risks to keep launches on track.
• Coordinate brief submissions, timelines, status updates, and executive summaries.
• Maintain clear, organized, and accessible launch documentation, timelines and source of truth materials for stakeholders.
• Capture launch and post-launch learnings to drive continuous improvement of GTM processes.

Qualifications

• A strong project leader with 5+ years in marketing, product launch, marketing operations or program management experience, with or for an agency or in-house team, preferably in gaming, entertainment or consumer technology industries.
• Proven familiarity with GTM frameworks and global launches.
• Experience supporting cross-functional product, content or feature launches.
• Strong stakeholder management and communication skills including verbal, written, and presentation skills.
• Strong project management and problem-solving skills with the ability to identify issues early and provide solutions quickly.
• Highly organized, proactive, and detail-oriented, with the ability to manage multiple workstreams.
• Critical time management skills for all owned tasks including management of timelines/deliverables for others.
• Proven ability to break down complex ideas and convey them succinctly.
• Proven experience in responding and rapidly adapting to changing business needs.
• Proficiency in Microsoft 365 (Teams, Word, Excel, PowerPoint, Outlook, Power BI, etc.).

Attributes

• A self-starter with demonstrated ability to manage multiple projects and deadlines with minimal followup.
• Excellent collaboration, and client service abilities and willingness to partner across a highly matrixed organization.
• Highly motivated with a passion for innovation.
• Proven ability to exceed personal goals and client expectations.
• Ability to work successfully in ambiguous environments.