Jobs · Georgia

Marketing Operations Manager - Production Print

Canon USA · Norcross, GA · 1 mo ago
Hybrid$97k–$145k/yrFull-time
We need to produce HTML fragment with sections: headings

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where posting has real specific content. We must not repeat job title as heading. Must not include Job ID etc. Must preserve all substantive info, no invention. Remove boilerplate, navigation, legal, EEO, scam warning, duplicated lines, application instructions. We need to parse the posting. Key sections: - About the role: The initial paragraph describing role: "Canon U.S.A., Inc. is currently seeking a seasoned, process-driven, and strategic Marketing Operations Manager - Production Print (Manager, Marketing) to lead marketing operations, campaign management, lead generation workflows, and operational strategies across our organization. In this role, you will serve as the operational backbone of the marketing team, translating high-level business goals into scalable marketing operations, streamlined campaign workflows, and measurable business growth. You will be responsible for leading and mentoring a high-performing team while driving end-to-end campaign execution, lead generation, media management, and budget tracking. Acting as the critical strategic interface, you will align team initiatives with centralized functional teams (such as corporate MarTech, Demand Gen, CRM, and analytics) to ensure all tools and platform implementations serve our specific strategic and production needs. If you excel at managing complex multi-channel projects, establishing operational governance, optimizing lead pipelines, and driving cross-functional alignment, this role offers an exceptional opportunity to shape our growth trajectory. This position can be based in Boca Raton, FL, Itasca, IL, Norcross, GA or Melville, NY." That's about the role. - Responsibilities: The bullet points under "Your Impact" sections: Strategic Operations Leadership & Alignment, Lead Flow, Pipeline Governance & Campaign Management, Campaign & Media Plan Execution, Project & Budget Management, Analytics, Reporting & Performance Optimization, Team Leadership & Cross-Functional Partnership. Those are responsibilities. - Requirements / Qualifications / Skills: The "About You: The Skills & Expertise You Bring" section includes experience, people leadership, marketing operations & process strength, lead generation & campaign management, strategic interface & alignment, budget & project management, analytical mindset, communication & collaboration, education, PMP or advanced degree plus, ability to travel, driver's license requirement. That's qualifications/skills. - Benefits: The "What We Offer You" and "And Even More Perks!" and "Canon U.S.A., Inc. offers a competitive compensation package including medical, dental, vision, 401(k) Savings Plan, discretionary profit sharing, discretionary success sharing, educational assistance, recognition programs, vacation, and much more." Also "Employee referral bonus, Employee discounts, 'Dress for Your Day' attire program, Volunteer opportunities, Swag! A Canon welcome kit and official merch". So benefits. - Pay: The salary range: "In accordance with applicable law, we are providing the anticipated salary range for this role, $96,880 - $145,090." - Schedule: Hybrid work schedule: "This position is full time and offers a hybrid work schedule requiring you to be in the office Monday, Tuesday and Wednesday and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs." Also later repeated: "#CUSA Workstyle Description Hybrid - This position is full time and offers a hybrid work schedule requiring you to be in the office three days a week and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days)." So schedule. We must not include sections with filler like "commensurate with experience". Not present. We need to output only HTML fragment, no /, no markdown fences. We need to use

for section headings. Use
  • for any list of duties/requirements/benefits, and

    for prose. We need to decide which content is list vs prose. For About the role: It's prose paragraph(s). Could be multiple paragraphs but we can combine into one

    . For Responsibilities: There are multiple subheadings (Strategic Operations Leadership & Alignment, etc.) each with prose. Could treat each as a

  • under a
      . Or we could keep headings inside
    • ? The instruction: Use
      • for any list of duties/requirements/benefits. So we should list each duty as
      • . The duty descriptions can be prose inside
      • . So we will have

        Responsibilities

        then
          with each duty as
        • . Similarly for Requirements/Qualifications/Skills: Could be a combined section "Qualifications" or "Skills". The posting has "About You: The Skills & Expertise You Bring". We could make a section "Qualifications" with list items for each bullet: Experience, People Leadership, Marketing Operations & Process Strength, Lead Generation & Campaign Management, Strategic Interface & Alignment, Budget & Project Management, Analytical Mindset, Communication & Collaboration, Education, PMP or advanced degree plus, Ability to travel, Driver's license requirement. Also maybe "Individual must possess a clean valid state driver's license". We'll include as list items. For Benefits: list items: competitive compensation and benefits (medical, dental, vision, 401(k) Savings Plan, discretionary profit sharing, discretionary success sharing, educational assistance, recognition programs, vacation, and much more), Employee referral bonus, Employee discounts, “Dress for Your Day” attire program (casual is welcome, based on your job function), Volunteer opportunities to give back to our local community, Swag! A Canon welcome kit and official merch you can’t get anywhere else. Also maybe "competitive compensation package". We'll list. For Pay: just a

          with the salary range. For Schedule:

          describing hybrid schedule. We must not repeat job title as heading. Not include "Job ID". Not include boilerplate like EEO etc. We must remove duplicated lines. Ensure we don't include legal/compliance statements like "You must be legally authorized to work in the United States..." etc. That's boilerplate; should be removed. Also "The Company will not pursue or support visa sponsorship." etc. Remove. Also remove "Note that work schedules and office reporting requirements may change from time to time based on business needs." That's part of schedule but we can keep as part of schedule description; it's not boilerplate. It's okay. We must not include "Posting Tags #PM19" etc. Remove. We must not include "Canon U.S.A., Inc. offers a competitive compensation package including medical, dental, vision, 401(k) Savings Plan, discretionary profit sharing, discretionary success sharing, educational assistance, recognition programs, vacation, and much more." That's benefits; we keep. We must not include "A more comprehensive list of what we have to offer is available at https://www.usa.canon.com/about-us/life-at-canon/benefits-and-compensation". That's a link; maybe considered boilerplate? It's a reference; but it's not substantive benefit detail; could be removed as it's just a link. The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. This link is not exactly those but could be considered navigation? Safer to remove. Also remove "We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor." That's legal boilerplate; remove. Also remove "You must be legally authorized to work in the United States. The Company will not pursue or support visa sponsorship. All applicants must reside in the United States at the time of hire." Remove. Also remove "All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status." Remove. Also remove "If you are not reviewing this job posting on our Careers’ site ..." Remove. Also remove "#CUSA Workstyle Description Hybrid - This position is full time and offers a hybrid work schedule requiring you to be in the office three days a week and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days)." This is duplicate of schedule; we already have schedule description earlier; we can keep one schedule paragraph; we can ignore duplicate. Now produce HTML. Structure:

          About the role

          ... (the paragraph)

          Responsibilities

          • Strategic Operations Leadership & Alignment: Define overarching marketing operations strategies, SLA standards, and campaign execution frameworks that directly align with core business goals and revenue targets; serve as the primary strategic interface with centralized corporate MarTech and Demand Gen teams, ensuring infrastructure, technology platforms, and CRM implementations serve department strategy and production requirements; establish operational governance, standardized campaign workflows, and best practices to ensure seamless, scalable execution across all marketing programs.
          • Lead Flow, Pipeline Governance & Campaign Management: Architect and oversee end-to-end lead management strategies, working with dedicated functional CRM/Demand Gen teams to guide demand generation campaigns, and sales handoff workflows; ensure all marketing campaigns are structured to drive quality lead generation, nurture prospects through the sales funnel, and deliver actionable pipeline growth to sales teams; oversee multi-channel campaign deployment schedules, ensuring consistent execution across digital channels, email, direct mail, and media outlets.
          • Campaign & Media Plan Execution: Manage comprehensive advertising, media, and promotional plans, overseeing media buying schedules, vendor contracts, and agency deliverables; coordinate multi-channel campaign assets, aligning digital marketing, paid media, print, and event communications into cohesive customer journeys; partner with campaign leads and product stakeholders to evaluate media performance, optimize advertising spend, and maximize channel reach.
          • Project & Budget Management: Oversee the end-to-end execution of complex, high-visibility marketing projects, ensuring deliverables are completed on schedule, within scope, and to brand standards; direct program financial operations, managing department budgets, tracking monthly invoices, reconciling expenses, and driving ROI across marketing investments; establish transparent tracking systems and resource allocations to streamline operational workflows across multiple concurrent campaigns.
          • Analytics, Reporting & Performance Optimization: Partner with functional analytics resources to build performance dashboards, measure campaign attribution metrics, and evaluate KPIs across lead generation programs; translate campaign data, channel analytics, and performance insights into actionable strategy refinements for sales and marketing leadership; continuously monitor campaign conversion rates, database deliverability, and workflow performance to optimize ongoing marketing efficiency.
          • Team Leadership & Cross-Functional Partnership: Lead, mentor, and develop marketing operations and campaign specialists, fostering a high-performance culture focused on operational excellence and accountability; build strong collaborative partnerships with segment leads, product teams, sales leadership, and corporate marketing functions to drive consistent execution and pipeline results; act as a central operational liaison, providing sales enablement updates, campaign timelines, and operational guidance to sales teams and internal analysts.

          Qualifications

          • Experience: 7+ years of progressive experience in marketing operations, project management, campaign execution, and lead generation, with a proven track record of managing complex marketing programs; experience in the production or industrial printing market is a strong plus.
          • People Leadership: Demonstrated success in leading, mentoring, and developing teams, with strong management capabilities in holding cross-functional partners accountable to execution timelines.
          • Marketing Operations & Process Strength: Deep expertise in establishing marketing operational frameworks, campaign workflows, project management methodologies, and lead management processes.
          • Lead Generation & Campaign Management: Strong background in managing multi-channel lead generation programs, campaign funnels, paid media schedules, and digital nurture strategies.
          • Strategic Interface & Alignment: Proven ability to act as a strategic liaison between business units and functional enterprise teams (such as

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