Marketing Manager – Upscale Hilton Branded Hotel
Schulte Hospitality Group · Tampa, FL · 2 wk ago
Marketing$85k–$95k/yrFull-time
Overview
A luxury lifestyle hotel located on the downtown Tampa Riverwalk is seeking a dynamic, strategic, and creative Marketing Manager to support the launch, repositioning, and ongoing marketing of one of Tampa’s most anticipated hospitality destinations.
Job Duties And Responsibilities
- Execute integrated marketing strategies that drive awareness, positioning, and revenue for the hotel and its restaurant, bar, nightlife, and experiential offerings.
- Support the launch and repositioning strategy as the hotel undergoes renovation and brand transformation into Curio Collection by Hilton.
- Manage and optimize digital marketing campaigns, paid media initiatives, and promotional activations to support transient, group, restaurant, nightlife, and local business objectives.
- Oversee email marketing and CRM initiatives designed to drive guest engagement, loyalty, and repeat visitation across hotel and F&B experiences.
- Coordinate visual storytelling efforts including photography, videography, social content, and creative asset development to reinforce the hotel’s luxury lifestyle positioning.
- Partner with PR, influencer, and social media teams to execute earned media campaigns, media hosting, influencer collaborations, and local buzz-building initiatives.
- Support programming, partnerships, and experiential activations that establish the hotel as a vibrant social hub within downtown Tampa and the Riverwalk district.
- Maintain strong awareness of Tampa market trends, competitive activity, cultural moments, and emerging lifestyle hospitality trends.
Education And Experience
- Bachelor’s degree in marketing, communications, hospitality, or related field.
- Minimum 5 years of marketing experience, preferably within lifestyle, luxury, independent, or soft-branded hospitality environments.
- Experience supporting restaurant, nightlife, entertainment, or experiential brands strongly preferred.
- Proven experience in digital marketing, branding, content development, social media, public relations, and campaign execution.
- Strong understanding of hospitality marketing technology platforms, CRM systems, and performance analytics.
- Exceptional communication, project management, and stakeholder collaboration skills.
- Entrepreneurial mindset with the ability to thrive in a fast-paced, highly collaborative environment.
- Strong creative instincts balanced with data-driven decision-making capabilities.
- Ability to work flexible hours in support of events, activations, media visits, and hotel programming as needed.
What We're Looking For
- A creative marketer who understands how to build excitement and cultural relevance around a lifestyle hospitality brand.
- A hospitality storyteller who can bring the hotel experience to life across digital, social, PR, and on-property touchpoints.
- A highly collaborative team player who enjoys working closely with hotel operations, F&B, nightlife, and commercial leaders.
- A self-starter who thrives in an entrepreneurial environment and is energized by helping launch and shape a transformative hotel experience.
- A culturally connected marketer with a strong pulse on luxury travel, food & beverage, nightlife, and experiential trends.