Marketing Manager, Manifest

Key Responsibilities

• Plan and deliver SPEX marketing campaigns across email, LinkedIn, paid social, web, content, and database marketing
• Generate qualified sponsorship and exhibition leads for the Manifest sales team
• Build targeted campaigns for priority accounts, sectors, and audience segments agreed upon with Sales and Event Leadership
• Write and coordinate campaign copy, including emails, landing pages, paid social content, newsletters, and sales-support materials
• Manage campaign timelines, audience selections, asset requirements, approvals, and delivery
• Support key sales phases, including launch, rebooking, rate increases, and final sales pushes
• Create and maintain sales-enablement materials, including one-pagers, email templates, objection-handling points, case studies, and prospectus copy
• Work closely with Sales to understand pipeline gaps, lead quality, objections, and priority opportunities
• Track campaign performance, including leads, sales-accepted leads, opportunities, pipeline, and revenue influence
• Use CRM, marketing automation, and analytics tools to report on performance and recommend improvements
• Support accurate campaign tracking, list building, lead routing, and source attribution
• Cook up and coordinate with Design, Web, Content, Data, and Operations teams to deliver campaigns accurately and on schedule

Key Measures of Success

• Qualified sponsorship and exhibition leads generated
• Sales-accepted leads delivered to the sales team
• Lead-to-opportunity conversion
• Pipeline and revenue influenced by marketing activity
• Campaign performance across email, web, LinkedIn, paid media, and content
• Quality and timeliness of campaign delivery
• Effectiveness of sales-enablement materials
• Strength of collaboration between Marketing and Sales

Skills and Experience

• Experience in B2B marketing, demand generation, commercial marketing, or event marketing
• Strong hands-on campaign-delivery experience
• Experience with digital marketing channels and tools, including paid social, email, web, and analytics
• Strong copywriting skills, particularly for lead-generation and sales-focused campaigns
• Comfortable using CRM and marketing automation platforms
• Able to build targeted audiences, manage campaign data, and interpret performance reports
• Strong project-management skills and attention to detail
• Confident working closely with sales teams
• Commercially minded, practical, and delivery-focused

Desirable Experience

• Experience in events, exhibitions, media, technology, SaaS, or B2B communities
• Experience marketing to sponsors, exhibitors, vendors, or commercial partners
• Experience using HubSpot, Salesforce, Dynamics, Pardot, Marketo, or similar platforms
• Understanding of sponsorship packages, exhibition sales, and event-revenue models

Summary

The Senior Marketing Manager for Manifest is a hands-on commercial marketing role focused on generating qualified sponsor and exhibitor leads, supporting sales conversion, and increasing Marketing’s contribution to revenue.

Pay

90000 - 110000 USD (yearly)