Marketing Manager, Entertainment
Cosm · El Segundo, CA · 2 wk ago
Sales$150k–$175k/yrFull-time
Responsibilities
- Develop and lead the overarching marketing campaigns for Cosm’s entertainment experiences, driving growth across original content, art, culture, and live events.
- Define go-to-market strategies and end-to-end marketing campaigns that maximize awareness, ticket sales, and audience retention, integrating traditional, digital, and experiential channels.
- Collaborate cross-functionally with Creative Services, Programming, Partnerships, and Digital Marketing teams to ensure cohesive messaging that aligns with Cosm’s brand.
- Oversee the creative development of immersive trailers and promotional content projects from concept to execution.
- Leverage insights, analytics, and consumer data to inform strategy, optimize performance, and identify new audience opportunities.
- Partner with creators, artists, and other creative talent to amplify storytelling, generate buzz and interest, and build authentic connections with audiences.
- Represent Cosm at conferences, film festivals, and industry events to build relationships and brand visibility.
- Measure and report on campaign performance using market research, trend analysis, and consumer insights.
- Identify new opportunities for creative expansion, aligned with market trends and Cosm’s fan interests.
Requirements
- Bachelor’s Degree in Marketing or related field.
- 10+ years of experience in Marketing, for a brand or agency, in the entertainment, arts, or culture-related category.
- At least 3-5 years of experience in a Marketing Manager or similar role with a proven track record of creating and executing strategic campaigns that connect audiences and drive measured results, ideally in a ticketed environment.
- Proven success in developing and executing holistic marketing strategies that drive audience and revenue growth.
- Demonstrated understanding of consumer behavior, audience segmentation, and engagement strategies.
- Experience optimizing marketing campaigns with clear KPI’s and recommending modifications based on consumer behavior and media performance.
- Strong communication skills with the ability to package and present ideas.
- Excellent organization and project management skills with the ability to influence cross-functional teams to collaborate effectively and make collective decisions.
- Thriving in a fast-paced, entrepreneurial environment.
- Entrepreneurial spirit with a performance-driven mindset.
- Strong understanding of film, music, culture, and arts marketing channels.
- Proficiency in Microsoft PowerPoint, Excel, and Project Management software.
Qualifications
- All applicants must be at least 18 years of age at the time of employment.
- Cosm is an Equal Opportunity Employer.
Benefits
The annualized base salary range for this position in California is $150,000 to $175,000. The base salary offered will factor in internal equity and may vary by geographic region, job-related knowledge, skills, and relevant experience, among other factors.