Marketing Manager, English & Spanish Books
About the role
As Marketing Manager, you'll shape how readers in both English and Spanish discover the books that speak to their walk with Christ. You'll turn strong titles into successful launches — building demand with consumers and trade partners alike, and giving our authors and sales team the tools they need to reach readers across two languages and cultures. You'll work with a wide range of voices — from pastors and ministry leaders to niche experts in health and wellness, apologetics, and Christian living — bringing each author's message to the readers who need it most.
What You'll Do
- Plan, present, and manage paid marketing campaigns — digital and traditional — that build awareness and demand for frontlist and backlist trade titles with both consumer and trade audiences.
- Present marketing plans directly to authors and agents, managing expectations and guiding collaborative efforts around each author's platform.
- Develop creative direction and copy for marketing vehicles including online advertising, social media, email, video, websites, and media/press outreach.
- Equip the sales team with the tools and materials they need to represent our titles effectively to the trade.
- Manage assigned budgets and multiple simultaneous projects across internal departments and outside suppliers, staying nimble as release volume shifts by season.
- Curate and present data and insights to inform marketing and business decisions.
Qualifications
- Three to five years of marketing experience; publishing industry experience a plus
- Bilingual fluency in English and Spanish — reading, writing, speaking, and public presentation
- Bachelor's degree in Marketing, Communications, or a related field
- Strong organizational and presentation skills
- Experience using email, social media, and public relations as marketing tools
- Collaborative, relationship-building interpersonal style, with the ability to work across multiple departments daily
- Ability to work nimbly in a fast-paced environment and manage day-to-day priorities with supervision
- Problem-solving ability and a can-do attitude
- Creative writing skills, sales experience, or client service experience a plus
- Willingness to travel occasionally (less than 10%) and ability to lift up to 30 lbs. for conference setup
- Personal alignment with and adherence to the Bible as God's Word, and agreement with our Statement of Faith
Benefits
Tyndale has been repeatedly certified as a Best Christian Workplace. After an initial training period, this role is open to a hybrid work schedule consideration, which means you'll be given the flexibility to split time between working from home and in the office. A summary of Tyndale's comprehensive benefits is available at https://www.tyndale.com/careers/.
Pay
The hiring range for this position is $57 to $67 annually. Actual offers will take into consideration the candidate's education, experience, industry knowledge, technical skills, and other relevant factors.
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