Books Sales & Marketing Assistant
About the role
The Books Sales and Marketing Assistant assists with the tasks needed to execute sales and marketing tactics to expand the reach of APA Style, APA Books and Magination Press Children’s Books with the goal of increasing revenue and the reach of our marketing efforts and branding. The successful candidate will support day-to-day activities necessary for the successful operation of the book sales and marketing department, self‑start and learn fast, contribute to how books are optimally sold and marketed, be detail‑oriented, and establish a deep understanding of our book content, both front and backlist.
APA represents 146,000 psychologists, students, and affiliates, primarily in the U.S. and Canada but also in other countries around the world. APA is a scientific and professional organization with about 500 employees and is categorized as a 501(c)(3) along with its 501(c)(6) companion organization, APA Services, Inc.
Responsibilities
- Assists with the execution of sales and marketing plans
- Supports tactical aspects of sales and marketing strategies and objectives
- Prepares and distributes internal news alerts
- Arranges for the distribution of review copies
- Design and uploads Amazon A+ content
- Creates author flyers and other collateral
- Helps with webinars and other presentations
- Delivers, reviews, and extracts leads from author questionnaires
- Researches sales and marketing opportunities
- Optimizes metadata
- Other duties as assigned
Qualifications
- Bachelor’s degree required related to sales, marketing, communications, writing, English, or branding
- One year or more of experience in Sales and marketing or publishing is a plus
- Relevant book publishing experience, which can include internships
- Desire to learn the craft of book publishing marketing and sales
Skills
- MS Office Suite
- Writing and editing proficiency
- Familiarity with Bookscan, Firebrand, Onix, Salesforce, and Canva is helpful
- Ability to work in a highly collaborative workplace
- Enthusiasm for books, publishing, and sales and marketing
- Understanding of APA’s mission and how it relates to the publishing program
Benefits
- Remote Work/Flexible Scheduling
- 401(k) option with employer match of up to 4%
- Medical, dental, and vision insurance options
- Outpatient mental health benefit
- Paid personal/vacation time plus 12 paid holidays
- Family/Medical Leave
- Tuition assistance
- Employee Assistance Program (EAP)
- Short- and long-term disability insurance
Schedule
APA operates on a 37.5‑hour work week with one‑hour lunch breaks each day.